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Volaris engagement report

@viajaVolaris - 1.8M followers on X

Measured over 34 original posts from a 30-day window, last computed on October 27, 2026.

Engagement

Bottom quarter for its size
Per follower
0.001%
of 1.8M followers
Per impression
0.149%
9.8K views on a typical post
Reach
0.55%
of its followers see a post
Typical post
14
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
1.77/day
active 80% of days
Peak time
18:00 UTC
Monday

A typical post picks up 14 interactions against 1.8M followers, an engagement rate of 0.001%. Measured over 34 original posts, its engagement rate beats 10% of 21,185 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 9.8K times each, and 0.149% of those impressions turn into an interaction. That is about 0.555% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.8 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 18:00 UTC, and Monday is the busiest day of the week. Of the 34 posts sampled, 74% carry an image or video and 47% link out. The account's strongest tracked post pulled 2.8K interactions, about 178x its own typical post. Recurring topics include #volarisinforma, #colima, #huracán.

Measured over 34 original posts from a 30-day window, last computed on October 27, 2026. Recurring tags: #volarisinforma, #colima, #huracán.

Compared with accounts its own size

Volaris's engagement rate beats 10% of the tracked X accounts closest to it in follower count (21,185 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 10% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.001%, Volaris sits below the 10th percentile of the 212,270 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.

p100.004%
p250.025%
p50 (median)0.146%
p750.695%
p902.61%
p9983.1%
Engagement rate as a share of followers, across the 212,270 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,455 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.025%
50th percentile0.146%
75th percentile0.695%
90th percentile2.61%
99th percentile83.1%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 18:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 18:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 18:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video74% of posts+111%+108% to +115%34K
Outbound link47% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 74% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 47% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 284 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jun 25, 2026178x their median

    Hoy activamos #AviónAyudaVolaris para apoyar al pueblo venezolano tras los recientes terremotos. Transportamos más de 140 rescatistas y brigadistas especializados, así como 1.5 toneladas de ayuda humanitaria que contribuirán a las labores de respuesta y atención en las zonas afectadas. Agradecemos al Gobierno de El Salvador, a las autoridades, al sector aeroportuario y a todos nuestros Embajadores Volaris por hacer posible esta misión de solidaridad.

    2.3K422681853K viewsView on X
  • Sep 6, 202690x their median

    Prime Air Flight 7598 overran Miami International Airport’s diagonal runway at approximately 2 p.m. today, leaving the aircraft disabled at the northwest end of the airport. All MIA runways and taxiways are currently closed, and a full ground stop is in effect. Passengers with flights scheduled today should check directly with their airline for flight status updates before heading to the airport.

    6993272821158K viewsView on X
  • Oct 9, 202618x their median

    Debido al #Huracán #Simon, se pronostican #Lluvias torrenciales en zonas de #Guerrero y #Michoacán. Se prevé que #Simon siga intensificándose rápidamente y llegue a huracán mayor, mientras se aproxima a costas del occidente de #México. Más detalles, aquí. ⤵️ https://t.co/HSMkfpmpQx

    178351320K viewsView on X
  • Oct 19, 202611x their median

    A partir del martes 20 de octubre, a las 10:00 h, habrá cambios en la circulación para ingresar al #AeropuertoDeGuadalajara, debido a los trabajos de ampliación y modernización del apto.🦺 Consulta el recorrido y sigue las indicaciones viales para llegar de manera segura. ✈️ https://t.co/Zoyh7Fix4q

    106242217K viewsView on X
  • Jul 14, 202611x their median

    First, we changed the way Mexico flies. Now, we're changing what flying feels like. The fastest Wi-Fi in the sky is coming aboard with @Starlink Book here: https://t.co/YO6KQwZld5 https://t.co/eL6T5xjTOV

    1009213145K viewsView on X
  • Oct 11, 202610x their median

    Debido al #Huracán #Simon se mantiene el pronóstico de lluvias extraordinarias en #Jalisco, y torrenciales en #Colima. Más detalles, aquí. ⤵️ https://t.co/1193qQCJYZ https://t.co/mWaOPDFb9O

    95223225K viewsView on X
  • Sep 29, 20267.4x their median

    #AICMInforma Si tienes un vuelo programado para hoy, martes 29 de septiembre, te recomendamos anticipar tu llegada al #AICM. Alrededor de las 9:30 horas se prevé una manifestación en las inmediaciones de Boulevard Puerto Aéreo, que podría generar afectaciones al tránsito vehicular en los accesos a la Terminal 1. Te sugerimos considerar tiempo adicional para tu traslado y mantenerte informado a través de nuestros medios institucionales. Consulta con tu aerolínea el estatus de tu vuelo.

    60166792K viewsView on X
  • Oct 17, 20266.6x their median

    El centro de #Trudy, #Huracán categoría 1 en la escala #Saffirsimpson se localiza a 355 km al suroeste de Acapulco, #Guerrero y a 350 km al sur de Lázaro Cardenas, #Michoacán. Mas información ⬇️ https://t.co/jd9qSrtdBW

    6981117K viewsView on X
  • Jun 30, 20264.9x their median

    #AICMinforma Debido a la persistente lluvia en el perimetro del aeropuerto y a fin de minimizar riesgos a la seguridad, se llevan a cabo las operaciones solo en la pista 05 izquierda 23 derecha, estimando reanudar aterrizajes y despegues en ambas pistas en aproximadamente una hora. Si tienes un vuelo programado, te recomendamos consultar el estatus de los vuelos con tu aerolínea.

    361661141K viewsView on X
  • Aug 3, 20265.7x their median

    Cada vuelo comienza mucho antes del despegue: en las decisiones que nos preparan para lo que sigue. ✈️ Nuestro Reporte Anual Integrado 2025 refleja cómo fortalecimos nuestro negocio para seguir conectando personas y creando valor. Conócelo 👉 https://t.co/0hUq2Sw3zZ #ReadyForWhatsNext #IAR2025 #Volaris #Reporte

    12155010K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#volarisinforma#colima#huracán#aeropuertodeguadalajara#aeropuertointernacionaldetoluca

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 14 interactions against 1.8M followers, an engagement rate of 0.001%. Measured over 34 original posts, its engagement rate beats 10% of 21,185 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 9.8K times each, and 0.149% of those impressions turn into an interaction. That is about 0.555% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.8 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 18:00 UTC, and Monday is the busiest day of the week. Of the 34 posts sampled, 74% carry an image or video and 47% link out. The account's strongest tracked post pulled 2.8K interactions, about 178x its own typical post. Recurring topics include #volarisinforma, #colima, #huracán.

What is Volaris's engagement rate on X?
Volaris (@viajaVolaris) has an engagement rate of 0.001%, based on the median interactions across 34 original posts from the last 30 days against 1,757,509 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.001%, Volaris sits below the 10th percentile of the 212,270 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @viajaVolaris have real engagement?
Its engagement rate beats 10% of the tracked X accounts closest to it in follower count (21,185 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @viajaVolaris post?
Most posts go out around 18:00 UTC, and Monday is its busiest day, at roughly 1.77 posts per day across the measured window.

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