musée du quai Branly - Jacques Chirac engagement report
@quaibranly - 278K followers on X
Measured over 29 original posts from a 30-day window, last computed on October 25, 2026.
Engagement
A typical post picks up 31 interactions against 278K followers, an engagement rate of 0.011%. Measured over 29 original posts, its engagement rate beats 25% of 21,185 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.1K times each, and 2.73% of those impressions turn into an interaction. That is about 0.408% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.1 post a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 06:00 UTC, and Friday is the busiest day of the week. Of the 29 posts sampled, 100% carry an image or video and 79% link out. The account's strongest tracked post pulled 101 interactions, about 3.3x its own typical post. Recurring topics include #quaibranly, #gratuit, #plumesduparadis.
Measured over 29 original posts from a 30-day window, last computed on October 25, 2026. Recurring tags: #quaibranly, #gratuit, #plumesduparadis.
Compared with accounts its own size
musée du quai Branly - Jacques Chirac's engagement rate beats 25% of the tracked X accounts closest to it in follower count (21,185 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 71% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.011%, musée du quai Branly - Jacques Chirac sits above the 10th percentile of the 212,741 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.025% |
| 50th percentile | 0.146% |
| 75th percentile | 0.697% |
| 90th percentile | 2.61% |
| 99th percentile | 82.8% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 06:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 79% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 79% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 284 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Oct 18, 20263.3x their median
#DansNosCollections 🔎 👀 Rendez-vous au #quaiBranly pour admirer ces deux sculptures en bois d'oiseaux de l'île Bougainville ! 📸 Sculptures d'oiseau, île Bougainville, début du 20e siècle, bois, pigments naturels, Mission révérend père Patrick O'Reilly, 1934 https://t.co/I26BqODwwv
- Sep 29, 20263.2x their median
#ExpoPremièresNations 🌎️ 📢 L’exposition est ouverte ! 📍 Rendez-vous au #quaiBranly pour les découvrir dans l'exposition « Premières Nations. Arts et cultures du Nord-Ouest de l'Amérique ». ℹ️ Infos et réservations 👉️ https://t.co/vGg4rhZ9gI https://t.co/ESl8mQmKJ8
- Sep 1, 20262.8x their median
#ExpoPremièresNations 🌎️ 📢 À vos agendas ! Cet automne, cap sur le Canada ! À partir du 29 septembre, le #quaiBranly présente l'exposition « Premières Nations. Arts et cultures du Nord-Ouest de l'Amérique ». ☀️ ℹ️ Plus d'infos 👉️ https://t.co/vGg4rhZ9gI https://t.co/10NUXFMeJG
- Oct 2, 20262.5x their median
Dimanche au musée ✨ Et si vous profitiez du premier dimanche du mois pour faire le plein de découvertes ? 👀 🎟️ Collections, expositions et programmation : tout est #gratuit ce dimanche 4 octobre ! 📅 Rendez-vous ce week-end au #quaiBranly 👉️ https://t.co/CmN7Eqm8iV https://t.co/IhHmBa49zB
- Oct 14, 20262.3x their median
🎭 Les voix des masques ! Chez les Premières Nations de la côte nord-ouest, les masques donnent forme aux croyances, aux histoires et aux valeurs des communautés. 🌎 Découvrez leurs voix dans l'#ExpoPremièresNations au #quaiBranly ! ℹ️👉️ https://t.co/vGg4rhZ9gI https://t.co/tiEP95anfs
- Sep 9, 20262.2x their median
#PlumesDuParadis 🪶 👑 Une reine d’Espagne s’invite au #quaiBranly ! Découvrez le portrait de Marie-Christine de Bourbon (1806-1878), exceptionnellement prêté par le @museodelprado. 📅 Rendez-vous jusqu’au 8 novembre 2026 👉️ https://t.co/L5TFd9lmTy https://t.co/fBPeRtksZM
- Sep 10, 20262.1x their median
#Colloque 🔎 À l’occasion de l'#ExpoPremièresNations, le #quaiBranly organise un colloque scientifique consacré aux enjeux culturels, artistiques et muséologiques liés aux Premières Nations. 💬 📅 Mercredi 30 septembre et jeudi 1er octobre 👉️ https://t.co/ipj5V3miQM https://t.co/ah1w7JHFk4
- Sep 8, 20262.1x their median
📢 Cap sur Tahiti ! Rendez-vous À partir du 29 septembre pour « Voir Tahiti. Premières photographies 1859-1870 » ! 👀 📸 L’exposition présente un ensemble exceptionnel de photographies qui sont parmi les premières réalisées en Polynésie française 👉️ https://t.co/V7A3X8bvcY https://t.co/Tox7Sim1XM
- Aug 27, 20262.0x their median
#PlumesDuParadis 🪶 🎨 Peint vers 1630 par Jan Lievens, ce portrait témoigne de la fascination des artistes néerlandais pour l'Orient. L'oiseau de paradis ornant son turban devient ici un symbole de prestige. ℹ️ Rendez-vous au #quaiBranly 👉️ https://t.co/L5TFd9lmTy https://t.co/FNkyiN9aug
- Sep 19, 20261.7x their median
#PlumesDuParadis 🪶 ✨ En 1942, @vancleefarpels sublime l’oiseau de paradis en un précieux clip, où rubis et saphirs donnent vie à son plumage ! 🔎 Un chef d'œuvre découvrir au #quaiBranly jusqu’au 8 novembre 👉️ https://t.co/L5TFd9lmTy https://t.co/TELCefKWGf
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 31 interactions against 278K followers, an engagement rate of 0.011%. Measured over 29 original posts, its engagement rate beats 25% of 21,185 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.1K times each, and 2.73% of those impressions turn into an interaction. That is about 0.408% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.1 post a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 06:00 UTC, and Friday is the busiest day of the week. Of the 29 posts sampled, 100% carry an image or video and 79% link out. The account's strongest tracked post pulled 101 interactions, about 3.3x its own typical post. Recurring topics include #quaibranly, #gratuit, #plumesduparadis.
- What is musée du quai Branly - Jacques Chirac's engagement rate on X?
- musée du quai Branly - Jacques Chirac (@quaibranly) has an engagement rate of 0.011%, based on the median interactions across 29 original posts from the last 30 days against 278,417 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.011%, musée du quai Branly - Jacques Chirac sits above the 10th percentile of the 212,741 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @quaibranly have real engagement?
- Its engagement rate beats 25% of the tracked X accounts closest to it in follower count (21,185 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @quaibranly post?
- Most posts go out around 06:00 UTC, and Friday is its busiest day, at roughly 1.07 posts per day across the measured window.