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pv magazine engagement report

@pvmagazine - 60K followers on X

Measured over 40 original posts from a 30-day window, last computed on October 2, 2026.

Engagement

Bottom quarter for its size
Per follower
0.014%
of 60K followers
Per impression
1.17%
730 views on a typical post
Reach
1.23%
of its followers see a post
Typical post
8
interactions (median)
Saved
0.137%
1 bookmarks on a typical post
Posting rate
1.33/day
active 10% of days
Peak time
09:00 UTC
Wednesday

A typical post picks up 8 interactions against 60K followers, an engagement rate of 0.014%. Measured over 40 original posts, its engagement rate beats 18% of 21,185 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 730 times each, and 1.17% of those impressions turn into an interaction. That is about 1.23% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 09:00 UTC, and Wednesday is the busiest day of the week. Of the 40 posts sampled, 98% carry an image or video and 25% link out. The account's strongest tracked post pulled 41 interactions, about 5.1x its own typical post. Recurring topics include #energystorage, #photovoltaics, #renewableenergy.

Measured over 40 original posts from a 30-day window, last computed on October 2, 2026. Recurring tags: #energystorage, #photovoltaics, #renewableenergy.

Compared with accounts its own size

pv magazine's engagement rate beats 18% of the tracked X accounts closest to it in follower count (21,185 accounts, accounts of similar size (decile 5 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 41% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.014%, pv magazine sits above the 10th percentile of the 212,825 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.

p100.004%
p250.025%
p50 (median)0.146%
p750.697%
p902.61%
p9983.0%
Engagement rate as a share of followers, across the 212,825 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,436 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.025%
50th percentile0.146%
75th percentile0.697%
90th percentile2.61%
99th percentile83.0%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 09:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 09:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 09:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video98% of posts+111%+108% to +115%34K
Outbound link25% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 98% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 25% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 299 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 29, 20265.1x their median

    Germany wraps up solar-plus-storage tender with average price of €0.0514/kWh: Germany’s latest innovation tender attracted 678 MW of bids, with 32 projects totaling 480 MW securing contracts. The post… https://t.co/SChn3Yn48m #Photovoltaics #EnergyStorage #RenewableEnergy https://t.co/Ik6K3nmj2M

    316221.4K viewsView on X
  • Sep 29, 20264.8x their median

    Sodium-ion packs 25% less carbon-intensive than LFP, say researchers: A new Chinese study ranks sodium-ion ahead of lithium iron phosphate (LFP) on manufacturing emissions, the reverse of what European… https://t.co/oFMYh7j5UI #Photovoltaics #EnergyStorage #RenewableEnergy https://t.co/0foKC1bN5w

    297021.4K viewsView on X
  • Sep 29, 20264.1x their median

    Greece can install 8.6 GW of batteries by 2030: Greece’s solar association, HELAPCO, says the country could install 8.6 GW of battery storage by 2030. Aurora Energy Research, a global consultancy with an… https://t.co/ELCTPxD9Oi #Photovoltaics #EnergyStorage #RenewableEnergy https://t.co/V056FOD222

    273121.9K viewsView on X
  • Sep 30, 20263.6x their median

    South Korea marks major shift to sodium-ion batteries to regain market: The Korean government has set a 2030 commercialization target for sodium-ion batteries, with energy storage among the intended markets. The… dlvr.​it/TVjJT5 #Photovoltaics #EnergyStorage #RenewableEnergy https://t.co/84ps5jweYB

    187401.2K viewsView on X
  • Sep 30, 20262.6x their median

    Researchers test laminated bamboo structures for floating PV platforms: Chinese researchers tested thin-plate glued laminated bamboo (glubam) assemblies for use in floating PV platforms, assessing their flexural… dlvr.​it/TVjLMw #Photovoltaics #EnergyStorage #RenewableEnergy https://t.co/N4qwko1K7W

    16410978 viewsView on X
  • Sep 30, 20262.6x their median

    Publicly owned company GB Grid announced in UK connections policy overhaul: New state-owned company will compete with private sector network operators. Self-build reforms allowing developers to build their own… dlvr.​it/TVjBRl #Photovoltaics #EnergyStorage #RenewableEnergy https://t.co/4eH3doRviz

    132421.1K viewsView on X
  • Sep 30, 20262.4x their median

    Chinese scientists develop hydrogen-powered CO₂ heat pump with PCM storage: Chinese researchers have modeled a heating system combining PEM fuel cells, a CO₂ heat pump and phase-change thermal storage, assessing… dlvr.​it/TVjSbq #Photovoltaics #EnergyStorage #RenewableEnergy https://t.co/xeAqsuYo0Q

    11710750 viewsView on X
  • Oct 1, 20262.3x their median

    China sets 2030 battery targets, backs sodium-ion and solid-state: China’s new five-year battery plan targets 15,000-cycle lithium batteries by 2030 while expanding sodium-ion, flow-battery and emerging storage… dlvr.​it/TVkCV2 #Photovoltaics #EnergyStorage #RenewableEnergy https://t.co/zKiT652F6k

    14400749 viewsView on X
  • Sep 30, 20262.3x their median

    Cuba’s PV capacity tops 1.​4 GW: Cuba has installed 1.​42 GW of solar capacity across 144 photovoltaic plants and expects to exceed 1.​5 GW by the end of 2026. Renewables now account for 21.​4% of electricity… dlvr.​it/TVjFs2 #Photovoltaics #EnergyStorage #RenewableEnergy https://t.co/fDnfyIZyWy

    13320866 viewsView on X
  • Oct 1, 20262.1x their median

    Trina Solar, Microquanta testing perovskite, tandem modules at UNSW site: Researchers from UNSW are testing commercial perovskite and tandem solar modules to better understand their performance and durability in… dlvr.​it/TVk6zp #Photovoltaics #EnergyStorage #RenewableEnergy https://t.co/WGILkDrwUw

    10610848 viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#energystorage#photovoltaics#renewableenergy

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 8 interactions against 60K followers, an engagement rate of 0.014%. Measured over 40 original posts, its engagement rate beats 18% of 21,185 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 730 times each, and 1.17% of those impressions turn into an interaction. That is about 1.23% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 09:00 UTC, and Wednesday is the busiest day of the week. Of the 40 posts sampled, 98% carry an image or video and 25% link out. The account's strongest tracked post pulled 41 interactions, about 5.1x its own typical post. Recurring topics include #energystorage, #photovoltaics, #renewableenergy.

What is pv magazine's engagement rate on X?
pv magazine (@pvmagazine) has an engagement rate of 0.014%, based on the median interactions across 40 original posts from the last 30 days against 59,558 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.014%, pv magazine sits above the 10th percentile of the 212,825 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @pvmagazine have real engagement?
Its engagement rate beats 18% of the tracked X accounts closest to it in follower count (21,185 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @pvmagazine post?
Most posts go out around 09:00 UTC, and Wednesday is its busiest day, at roughly 1.33 posts per day across the measured window.

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