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Pauline Njoroge engagement report

@paulinenjoroge - 627K followers on X

Measured over 50 original posts from a 30-day window, last computed on October 7, 2026.

Engagement

Top quarter for its size
Per follower
0.301%
of 627K followers
Per impression
4.85%
39K views on a typical post
Reach
6.22%
of its followers see a post
Typical post
1.9K
interactions (median)
Saved
0.053%
20 bookmarks on a typical post
Posting rate
2.4/day
active 73% of days
Peak time
10:00 UTC
Sunday

A typical post picks up 1.9K interactions against 627K followers, an engagement rate of 0.301%. Measured over 50 original posts, its engagement rate beats 86% of 21,185 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 39K times each, and 4.85% of those impressions turn into an interaction. That is about 6.20% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.4 posts a day over the last 30 days, with activity on roughly 73% of days. Most posts go out around 10:00 UTC, and Sunday is the busiest day of the week. Of the 50 posts sampled, 92% carry an image or video. The account's strongest tracked post pulled 7.8K interactions, about 4.1x its own typical post.

Measured over 50 original posts from a 30-day window, last computed on October 7, 2026.

Compared with accounts its own size

Pauline Njoroge's engagement rate beats 86% of the tracked X accounts closest to it in follower count (21,185 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 89% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.301%, Pauline Njoroge sits above the 50th percentile of the 212,146 accounts in this comparison. That places it in the above the median band, which runs 0.146% to 0.694%.

p100.004%
p250.025%
p50 (median)0.146%
p750.694%
p902.61%
p9983.1%
Engagement rate as a share of followers, across the 212,146 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,455 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.025%
50th percentile0.146%
75th percentile0.694%
90th percentile2.61%
99th percentile83.1%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 10:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 10:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 10:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video92% of posts+111%+108% to +115%34K
Outbound link2% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 92% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 2% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 271 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Oct 4, 20264.1x their median

    https://t.co/UuyoiyywS9

    6.2K1.4K941750K viewsView on X
  • Oct 2, 20263.5x their median

    Huyu Mr. Empty ndio tunataka https://t.co/MPzIlVE5Mi

    5.2K1.3K631272K viewsView on X
  • Oct 2, 20263.4x their median

    The people have fought for this, and God has been on our side. We have our name! LINDA MWANANCHI MOVEMENT (LMM) https://t.co/NEbteJPulX

    4.8K1.4K23476131K viewsView on X
  • Oct 4, 20263.3x their median

    It was Uhuru’s reaction for me 🤗 https://t.co/d9oEgxvIy8

    5.5K756547190K viewsView on X
  • Aug 11, 20263.2x their median

    Having a supportive partner in your corner who cheers you on, reassures you and reminds you to keep going even when the going is tough, makes all the difference ❤️ https://t.co/YhESsywlFU

    5.2K34934961349K viewsView on X
  • Aug 30, 20262.9x their median

    Makutano, Meru, thank you for the love and the energy! Totally Sifunated! Hadi watu wa wivu wakaanza kurusha teargas. https://t.co/bNWaz2CIrL

    4.3K1.1K832156K viewsView on X
  • Aug 25, 20262.6x their median

    By the time the slow botanist understands our agenda, he will already be in Sugoi, having lost to Edwin Sifuna at the ballot. https://t.co/F8mnGAOvaZ

    3.8K9552283480K viewsView on X
  • Oct 3, 20262.5x their median

    No caption needed… https://t.co/l1yDs6jCYU

    4.1K5161722571K viewsView on X
  • Oct 1, 20262.5x their median

    Sifuna amekibisha Ruto until the guy is losing it. Ile hasira ako nayo inaweza chemsha githeri. Agenda yake kwa rallies siku hizi ni matusi, and that shows just how cornered he is.

    3.7K70434127122K viewsView on X
  • Aug 23, 20262.3x their median

    Sifuna, undoubtedly 🔥🔥🔥 https://t.co/gC1doPnKZb

    3.6K628901846K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 1.9K interactions against 627K followers, an engagement rate of 0.301%. Measured over 50 original posts, its engagement rate beats 86% of 21,185 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 39K times each, and 4.85% of those impressions turn into an interaction. That is about 6.20% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.4 posts a day over the last 30 days, with activity on roughly 73% of days. Most posts go out around 10:00 UTC, and Sunday is the busiest day of the week. Of the 50 posts sampled, 92% carry an image or video. The account's strongest tracked post pulled 7.8K interactions, about 4.1x its own typical post.

What is Pauline Njoroge's engagement rate on X?
Pauline Njoroge (@paulinenjoroge) has an engagement rate of 0.301%, based on the median interactions across 50 original posts from the last 30 days against 627,352 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.301%, Pauline Njoroge sits above the 50th percentile of the 212,146 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @paulinenjoroge have real engagement?
Its engagement rate beats 86% of the tracked X accounts closest to it in follower count (21,185 accounts), which puts it in the top quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @paulinenjoroge post?
Most posts go out around 10:00 UTC, and Sunday is its busiest day, at roughly 2.4 posts per day across the measured window.

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