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ガスト【公式】 engagement report

@gusto_official - 1.1M followers on X

Measured over 24 original posts from a 30-day window, last computed on October 28, 2026.

Engagement

Middle of its size range
Per follower
0.038%
of 1.1M followers
Per impression
0.502%
83K views on a typical post
Reach
7.52%
of its followers see a post
Typical post
418
interactions (median)
Saved
0.031%
26 bookmarks on a typical post
Posting rate
1.07/day
active 57% of days
Peak time
09:00 UTC
Wednesday

A typical post picks up 418 interactions against 1.1M followers, an engagement rate of 0.038%. Measured over 24 original posts, its engagement rate beats 54% of 21,185 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 83K times each, and 0.502% of those impressions turn into an interaction. That is about 7.52% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.1 post a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 09:00 UTC, and Wednesday is the busiest day of the week. Of the 24 posts sampled, 92% carry an image or video, 17% are part of a thread and 25% link out. The account's strongest tracked post pulled 41K interactions, about 97x its own typical post. Recurring topics include #藤澤涼架, #mrsgreenapple, #ガストミセス.

Measured over 24 original posts from a 30-day window, last computed on October 28, 2026. Recurring tags: #藤澤涼架, #mrsgreenapple, #ガストミセス.

Compared with accounts its own size

ガスト【公式】's engagement rate beats 54% of the tracked X accounts closest to it in follower count (21,185 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 31% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.038%, ガスト【公式】 sits above the 25th percentile of the 212,146 accounts in this comparison. That places it in the below the median band, which runs 0.025% to 0.146%.

p100.004%
p250.025%
p50 (median)0.146%
p750.694%
p902.61%
p9983.1%
Engagement rate as a share of followers, across the 212,146 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,455 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.025%
50th percentile0.146%
75th percentile0.694%
90th percentile2.61%
99th percentile83.1%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 09:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 09:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 09:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video92% of posts+111%+108% to +115%34K
Outbound link25% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 92% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 25% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 162 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Oct 21, 202697x their median

    【予告】明日10/22(木)朝10:30スタート📣 🍏🎹🍏🎤 🍏🎸🍏   ガスト×  Mrs. GREEN APPLE  #藤澤涼架 さん 🍏🎹🍏🎤 🍏🎸🍏  Chef RyoChanコラボメニュー発売✨ (青りんごムースは後日販売開始予定です。販売開始日は後日タブレットメニュー、公式HPにてお知らせいたします。) ▼詳しくはこちら https://t.co/YL24fNfu3j #ガストミセス #シェフりょうちゃん #MrsGREENAPPLE

    33K6.2K2261.7K2.9M viewsView on X
  • Oct 21, 202690x their median

    🍏ガスト× Mrs. GREEN APPLE #藤澤涼架 さん🍏 コラボメニューが本日登場✨ 🤍10/22(木)11:00までのご応募で当選確率UP🤍 抽選で10名様にマグカップセット 100名様に500円分のお食事券をプレゼント🎁 <応募方法> @gusto_officialをフォロー& #シェフりょうちゃんガストコラボ をつけてコメント💭 https://t.co/KfVJp7hwul

    20K6.9K9.4K1.7K1.1M viewsView on X
  • Oct 25, 202635x their median

    【お詫びとお知らせ】 開催中の藤澤涼架(Mrs. GREEN APPLE)×ガスト『Chef RyoChan』につきまして、第1弾グッズが好評につき一部店舗で配布終了となりました。楽しみにお越しいただいたお客様には心よりお詫び申し上げます。 ▼第1弾グッズ配布終了店舗のご確認はこちら https://t.co/AYUYsmGjJp ※配布を継続している店舗も、グッズがなくなり次第、配布終了となります。 ※通信環境やレジ処理状況によりタイムラグが生じます。 第2弾オリジナルグッズは、11月12日(木)より配布予定です。

    12K1.8K1233891.2M viewsView on X
  • Sep 16, 202631x their median

    🌕とろ~り月見の季節がやってきた!🌕 抽選で当たる‼🎁 100名様に500円分のお食事券✨ 💥9/17(木)11:00までのご応募で当選確率UP💥 季節限定商品を楽しもう!😋 <応募方法> ❶ @gusto_official をフォロー ❷ #今年はガストで月見 をつけてコメント💭 https://t.co/056EaN3hEh

    3.0K3.7K5.6K600250K viewsView on X
  • Aug 1, 202628x their median

    ⭐⭐ガスト ミニオンズ  コラボキャンペーン開催⭐⭐ 抽選で当たる‼🎁 100名様に500円分のお食事券✨ 10名様にミニオンズミニボトル2種セット💙 <応募方法> ① @gusto_official をフォロー ② #ガストミニオンズコラボ をつけてコメント💭 https://t.co/1jAhDBaT7t

    2.8K3.7K4.9K447320K viewsView on X
  • Jul 25, 202624x their median

    ☀🌊☀🌊☀🌊☀🌊 暑い日はつるんとさっぱり🍃 4種の冷たい麺メニュー発売中‼✨ ☀🌊☀🌊☀🌊☀🌊 抽選で総勢100名様に 500円分のお食事券をプレゼント!🎁 <応募方法> ① @gusto_official をフォロー ② #この夏気になるガストのひんやり麺 をつけてコメント💭 https://t.co/XTG7Vo50C0

    2.6K3.3K3.6K359172K viewsView on X
  • Jul 29, 202620x their median

    <<本日最終日!>> 7/29(水)23:59までご応募受付中✨ ☀💦☀💦☀💦 暑い日はつるんっと🥢 4種の冷たい麺メニューが登場‼ ☀💦☀💦☀💦 抽選で100名様に 500円分のお食事券をプレゼント🎁 <応募方法> ① @gusto_official をフォロー ② #この夏気になるガストのひんやり麺 をつけてコメント💭 https://t.co/7nH8Sc1lBI

    2.0K2.8K3.0K277170K viewsView on X
  • Aug 7, 202619x their median

    8月8日は #世界猫の日😺 ボクたちの1日をお届けするニャ😺📷 今日はどんな日になるのかニャ~💭✨ #世界猫の日 https://t.co/TQwxZcDW18

    6.9K765101482.6M viewsView on X
  • Aug 5, 202619x their median

    今日から明太カルボ担...😍💗 やまやの明太子と濃厚クリームが絡んだ 生パスタがもちもちすぎて完全に沼。 卵黄を崩した瞬間がクライマックスです🍳✨ 明太カルボ担の同志はいいね💗(同担大歓迎🎉) https://t.co/pzWdFNsw05

    6.2K92422709603K viewsView on X
  • Aug 2, 20267.5x their median

    このクオリティで 999円(税込1,099円)⁉🥩 ガストの《赤身ビーフステーキ》!!! お肉の値上がりが気になる今、 「美味しい・安い・ヘルシー」全てを叶えた ガストの最強の一皿✨✨ 気になる人は今すぐガストへGO‼💨💨 https://t.co/vPTJ7SjVN7

    2.8K14511012211M viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#藤澤涼架#mrsgreenapple#ガストミセス#コーヒーの日#シェフりょうちゃんガストコラボ

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 418 interactions against 1.1M followers, an engagement rate of 0.038%. Measured over 24 original posts, its engagement rate beats 54% of 21,185 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 83K times each, and 0.502% of those impressions turn into an interaction. That is about 7.52% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.1 post a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 09:00 UTC, and Wednesday is the busiest day of the week. Of the 24 posts sampled, 92% carry an image or video, 17% are part of a thread and 25% link out. The account's strongest tracked post pulled 41K interactions, about 97x its own typical post. Recurring topics include #藤澤涼架, #mrsgreenapple, #ガストミセス.

What is ガスト【公式】's engagement rate on X?
ガスト【公式】 (@gusto_official) has an engagement rate of 0.038%, based on the median interactions across 24 original posts from the last 30 days against 1,108,355 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.038%, ガスト【公式】 sits above the 25th percentile of the 212,146 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @gusto_official have real engagement?
Its engagement rate beats 54% of the tracked X accounts closest to it in follower count (21,185 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @gusto_official post?
Most posts go out around 09:00 UTC, and Wednesday is its busiest day, at roughly 1.07 posts per day across the measured window.

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