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Dolce&Gabbana engagement report

@dolcegabbana - 4.8M followers on X

Measured over 45 original posts from a 30-day window, last computed on October 29, 2026.

Engagement

Per follower
0.003%
of 4.8M followers
Per impression
1.57%
8.1K views on a typical post
Reach
0.17%
of its followers see a post
Typical post
128
interactions (median)
Saved
0.049%
4 bookmarks on a typical post
Posting rate
1.5/day
active 73% of days
Peak time
13:00 UTC
Tuesday

A typical post picks up 128 interactions against 4.8M followers, an engagement rate of 0.003%. Posts are seen about 8.1K times each, and 1.57% of those impressions turn into an interaction. That is about 0.17% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.5 posts a day over the last 30 days, with activity on roughly 73% of days. Most posts go out around 13:00 UTC, and Tuesday is the busiest day of the week. Of the 45 posts sampled, 100% carry an image or video and 89% link out. The account's strongest tracked post pulled 14K interactions, about 109x its own typical post. Recurring topics include #dolcegabbana, #dgfw26, #dgeyewear.

Measured over 45 original posts from a 30-day window, last computed on October 29, 2026. Recurring tags: #dolcegabbana, #dgfw26, #dgeyewear.

Where this sits in the catalog

At 0.003%, Dolce&Gabbana sits below the 10th percentile of the 212,349 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.

p100.004%
p250.025%
p50 (median)0.146%
p750.696%
p902.61%
p9983.1%
Engagement rate as a share of followers, across the 212,349 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,452 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.025%
50th percentile0.146%
75th percentile0.696%
90th percentile2.61%
99th percentile83.1%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 13:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 13:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 13:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link89% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 89% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 242 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 15, 2026109x their median

    Introducing Global Ambassador SOOBIN, the leader of K-pop’s ever-evolving artists TOMORROW X TOGETHER, the new face of the Ever-Youth Skin Collection Campaign. "I am truly honored to join the Dolce&Gabbana family as Global Ambassador. The House has a unique ability to celebrate individuality while remaining deeply connected to its heritage and craftsmanship”. Discover the collection at https://t.co/bYQV7kqYMY #DolceGabbana #DGBeauty #SOOBIN

    9.4K4.2K200241197K viewsView on X
  • Sep 17, 202679x their median

    The new Global Ambassador SOOBIN stars in the Ever-Youth Skin Collection campaign, showcasing a youth-preserving ritual dedicated to the skin. Discover the collection at https://t.co/d9SeQoQmue #DolceGabbana #DGBeauty #SOOBIN https://t.co/Chkxh6LD6I

    7.3K2.6K61104105K viewsView on X
  • Sep 16, 202668x their median

    Radiance begins with care. The new Global Ambassador SOOBIN reveals the Ever-Youth Skin Collection, featuring Gold Peptides and high-performance actives. Discover the collection at https://t.co/d9SeQoQmue #DolceGabbana #DGBeauty #SOOBIN https://t.co/UoBG3qttAr

    6.0K2.6K100114133K viewsView on X
  • Sep 28, 202646x their median

    Recall the #DGCelebs attending the #DGSS27 Women's Fashion Show “STRAVAGANZA SICILIANA”. Discover more at https://t.co/R3iUlBQMbK #DolceGabbana https://t.co/3FVmgBX2kZ

    4.0K1.5K196218156K viewsView on X
  • Sep 23, 202637x their median

    #MicheleMorrone, #ChoiSan, #HandeErçel, and @levantecanta attended #VogueWorld Milano 2026 at Galleria Vittorio Emanuele II dressed in #DolceGabbana. Photographed by Antonio de Masi, Getty Images, and Lucas Possiede #DGFattoAMano https://t.co/CwTvfOhelr

    3.5K1.1K17391170K viewsView on X
  • Oct 8, 202629x their median

    The new #DGFW26 Men’s Campaign, shot by Steven Meisel. Stylist: Karl Templer Hair: Guido Palau Makeup: Pat McGrath Casting Director: Piergiorgio Del Moro, DM Casting Models: Choi San, Ruben Aiello Discover more at https://t.co/GXWQZxv8NK #DolceGabbana https://t.co/j8eFNp8Xdf

    2.9K835193873K viewsView on X
  • Sep 6, 202624x their median

    The new #DGFW26 Men’s Campaign, directed by Steven Meisel. Stylist: Karl Templer Hair: Guido Palau Makeup: Pat McGrath Casting Director: Piergiorgio Del Moro, DM Casting Models: Choi San, Ruben Aiello Discover more at https://t.co/GXWQZxv8NK #DolceGabbana https://t.co/4Lf7iLwgow

    2.3K800222054K viewsView on X
  • Sep 5, 202622x their median

    The new #DGFW26 Men’s Campaign, directed by Steven Meisel. Stylist: Karl Templer Hair: Guido Palau Makeup: Pat McGrath Casting Director: Piergiorgio Del Moro, DM Casting Models: Choi San, Kit Butler, Reece Nelson, Akbar Shamji, Kilian Zeugin, Ruben Aiello Discover more at https://t.co/kNqZ0W022K #DolceGabbana

    1.9K787295388K viewsView on X
  • Sep 7, 202618x their median

    The My Sicily calfskin handbag leads the narrative of the new #DGFW26 Men’s Campaign. Discover more at https://t.co/GXWQZxv8NK #DolceGabbana https://t.co/PrcARsMVut

    1.6K660131644K viewsView on X
  • Jul 13, 20264.9x their median

    Inspired by the vibrant Sicily’s blooms, #DGAltaModa creations perfectly reflect Radicepura botanical gardens. The décolleté dress becomes a structured living bouquet thanks to the intricate technique of micro-draped inlay work. Countless featherlight strips of silk chiffon are expertly guided, folded and secured by hand, tracing the hidden anatomy of flowers. Petals and leaves hold a symphony of tonal nuances, creating a painterly effect of extraordinary realism. Rewatch the show at https://t.co/4o511StgEK #DolceGabbana #DGFattoAMano #MadeInItaly

    1.4K292503955K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#dolcegabbana#dgfw26#dgeyewear#dgfattoamano#madeinitaly

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 128 interactions against 4.8M followers, an engagement rate of 0.003%. Posts are seen about 8.1K times each, and 1.57% of those impressions turn into an interaction. That is about 0.17% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.5 posts a day over the last 30 days, with activity on roughly 73% of days. Most posts go out around 13:00 UTC, and Tuesday is the busiest day of the week. Of the 45 posts sampled, 100% carry an image or video and 89% link out. The account's strongest tracked post pulled 14K interactions, about 109x its own typical post. Recurring topics include #dolcegabbana, #dgfw26, #dgeyewear.

What is Dolce&Gabbana's engagement rate on X?
Dolce&Gabbana (@dolcegabbana) has an engagement rate of 0.003%, based on the median interactions across 45 original posts from the last 30 days against 4,791,324 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.003%, Dolce&Gabbana sits below the 10th percentile of the 212,349 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @dolcegabbana have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @dolcegabbana post?
Most posts go out around 13:00 UTC, and Tuesday is its busiest day, at roughly 1.5 posts per day across the measured window.

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