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UiPath engagement report

@UiPath - 108K followers on X

Measured over 39 original posts from a 30-day window, last computed on October 12, 2026.

Engagement

Middle of its size range
Per follower
0.023%
of 108K followers
Per impression
1.13%
2.2K views on a typical post
Reach
2.05%
of its followers see a post
Typical post
25
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
1.37/day
active 47% of days
Peak time
18:00 UTC
Thursday

A typical post picks up 25 interactions against 108K followers, an engagement rate of 0.023%. Measured over 39 original posts, its engagement rate beats 30% of 21,185 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 2.2K times each, and 1.13% of those impressions turn into an interaction. That is about 2.05% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 18:00 UTC, and Thursday is the busiest day of the week. Of the 39 posts sampled, 56% carry an image or video and 26% link out. The account's strongest tracked post pulled 129 interactions, about 5.2x its own typical post. Recurring topics include #uipathfusion, #automation, #agenticautomation.

Measured over 39 original posts from a 30-day window, last computed on October 12, 2026. Recurring tags: #uipathfusion, #automation, #agenticautomation.

Compared with accounts its own size

UiPath's engagement rate beats 30% of the tracked X accounts closest to it in follower count (21,185 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 44% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.023%, UiPath sits above the 10th percentile of the 213,004 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.

p100.004%
p250.025%
p50 (median)0.147%
p750.698%
p902.61%
p9982.8%
Engagement rate as a share of followers, across the 213,004 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,390 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.025%
50th percentile0.147%
75th percentile0.698%
90th percentile2.61%
99th percentile82.8%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 18:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 18:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 18:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video56% of posts+111%+108% to +115%34K
Outbound link26% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 56% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 26% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 181 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 23, 20265.2x their median

    Your agents deserve the full picture. Meet the Map of Work and UiPath Cartographer: the context, guardrails, and institutional knowledge behind smarter work.

    1119631.1M viewsView on X
  • Oct 5, 20262.2x their median

    Your data lives in @Snowflake. ↔️ Your automations run in UiPath. Now they work in both directions with zero data copying, thanks to our expanded partnership.

    493212.8K viewsView on X
  • Oct 6, 20261.9x their median

    We're proud to announce we've been recognized as a Leader in the Gartner® Magic Quadrant™ for Agentic Software Quality Assurance Platforms. We have been recognized based on our Ability to Execute and Completeness of Vision. Stay tuned for additional details, including complimentary access to the report.

    368312.2K viewsView on X
  • Oct 5, 20261.6x their median

    ICYMI: We announced UiPath Cartographer at #UiPathFUSION. 👀 Check out @Automationtoday's article on it:

    345013.6K viewsView on X
  • Oct 8, 20261.6x their median

    BRB, adding this to our resume: Leader + Star Performer in @EverestGroup’s 2026 Process Orchestration Products PEAK Matrix® Assessment. ⭐

    343201.8K viewsView on X
  • Oct 7, 20261.5x their median

    Enterprise AI is no longer a pilot project. Our 2026 State of AI and Automation Professionals report covers how builders scale agents, handle governance, and mix deterministic, agentic, and orchestrated automation.

    285322.5K viewsView on X
  • Sep 30, 2026

    Ingo Philipp gave the Dark Testing Factory its stage debut at #UiPathFUSION. A testing system that never clocks out, agents chasing changes, risk, execution, results, while testers swoop in for the calls that need a human brain - https://t.co/B61pzMVrMp https://t.co/J5F0O0RFx6

    297102.5K viewsView on X
  • Oct 6, 2026

    UiPath Test Cloud just landed on Oracle Marketplace 🙌 Agentic testing now covers your whole Oracle environment, so manual QA cycles can finally take a back seat.

    315002.4K viewsView on X
  • Sep 30, 2026

    Testing has a busywork problem. UiPath Delegate is here to fix it.

    302213.4K viewsView on X
  • Oct 8, 2026

    When it comes to healthcare, the accuracy bar for most enterprise AI isn't enough. Our customers @Medline & @Omega_HMS share how they design around AI's limitations via @diginomica. 🩺 https://t.co/ShvQSRC42I

    245212.2K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#uipathfusion#automation#agenticautomation#impactsee#uipathmvp

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 25 interactions against 108K followers, an engagement rate of 0.023%. Measured over 39 original posts, its engagement rate beats 30% of 21,185 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 2.2K times each, and 1.13% of those impressions turn into an interaction. That is about 2.05% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 18:00 UTC, and Thursday is the busiest day of the week. Of the 39 posts sampled, 56% carry an image or video and 26% link out. The account's strongest tracked post pulled 129 interactions, about 5.2x its own typical post. Recurring topics include #uipathfusion, #automation, #agenticautomation.

What is UiPath's engagement rate on X?
UiPath (@UiPath) has an engagement rate of 0.023%, based on the median interactions across 39 original posts from the last 30 days against 108,037 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.023%, UiPath sits above the 10th percentile of the 213,004 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @UiPath have real engagement?
Its engagement rate beats 30% of the tracked X accounts closest to it in follower count (21,185 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @UiPath post?
Most posts go out around 18:00 UTC, and Thursday is its busiest day, at roughly 1.37 posts per day across the measured window.

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