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Sky Sports Boxing engagement report

@SkySportsBoxing - 879K followers on X

Measured over 46 original posts from a 30-day window, last computed on October 28, 2026.

Engagement

Middle of its size range
Per follower
0.008%
of 879K followers
Per impression
0.268%
26K views on a typical post
Reach
2.97%
of its followers see a post
Typical post
70
interactions (median)
Saved
0.017%
4 bookmarks on a typical post
Posting rate
1.97/day
active 67% of days
Peak time
16:00 UTC
Tuesday

A typical post picks up 70 interactions against 879K followers, an engagement rate of 0.008%. Measured over 46 original posts, its engagement rate beats 31% of 21,185 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 26K times each, and 0.268% of those impressions turn into an interaction. That is about 2.97% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, with activity on roughly 67% of days. Most posts go out around 16:00 UTC, and Tuesday is the busiest day of the week. Of the 46 posts sampled, 100% carry an image or video and 28% are part of a thread. The account's strongest tracked post pulled 15K interactions, about 210x its own typical post.

Measured over 46 original posts from a 30-day window, last computed on October 28, 2026. Recurring tag: #zuffaboxing12.

Compared with accounts its own size

Sky Sports Boxing's engagement rate beats 31% of the tracked X accounts closest to it in follower count (21,185 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 19% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.008%, Sky Sports Boxing sits above the 10th percentile of the 212,805 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.

p100.004%
p250.025%
p50 (median)0.146%
p750.697%
p902.61%
p9983.1%
Engagement rate as a share of followers, across the 212,805 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,448 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.025%
50th percentile0.146%
75th percentile0.697%
90th percentile2.61%
99th percentile83.1%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 16:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 16:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 16:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 126 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 22, 2026210x their median

    Former world champion boxer Zolani Tete has been shot dead outside his home in South Africa, government officials have said. https://t.co/b8UUKJxtUU

    11K2.1K7854731.1M viewsView on X
  • Oct 6, 202634x their median

    Remembering Ricky Hatton on his 48th birthday ❤️ https://t.co/oSoVz60l3f

    2.3K12211644K viewsView on X
  • Aug 30, 202630x their median

    Caroline Dubois and Alycia Baumgardner get into a war of words and call each other out following the British boxer's win over Amelia Moore 🍿 https://t.co/EyDAEbqD9F

    1.8K2136649109K viewsView on X
  • Oct 15, 202624x their median

    Wishing AJ well as he turns 37 years old 👊 https://t.co/pgSQupcxhA

    1.6K8823828K viewsView on X
  • Oct 6, 202619x their median

    Has AJ already started the mind games with Tyson Fury? 👀 https://t.co/Tkr1FpJwnT

    1.2K40901016M viewsView on X
  • Aug 29, 202618x their median

    BREAKING: Filip Hrgovic SHOCKS Moses Itauma in ninth round to become IBF world heavyweight champion 🚨🥊 https://t.co/REKQcvnleo

    1.1K1014512153K viewsView on X
  • Sep 14, 202616x their median

    Remembering Ricky Hatton 🩵 https://t.co/6QoghLIqy1

    921142102136K viewsView on X
  • Oct 18, 202616x their median

    Daniel Dubois believes he would defeat Oleksandr Usyk if they had a trilogy fight 🥊 https://t.co/vuVUwi4oFa

    792601904470K viewsView on X
  • Oct 8, 202614x their median

    Deontay Wilder could feature on the undercard for the Tyson Fury vs Anthony Joshua fight 💥 Wilder could now be heading back to Britain for a bout on the long-awaited Fury vs Joshua event, although a potential opponent is yet to be confirmed 🥊 https://t.co/Q3rsbGM9p7

    851833714115K viewsView on X
  • Sep 11, 202614x their median

    👀👀👀 https://t.co/aEms0qUWvb

    807814729254K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#zuffaboxing12

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 70 interactions against 879K followers, an engagement rate of 0.008%. Measured over 46 original posts, its engagement rate beats 31% of 21,185 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 26K times each, and 0.268% of those impressions turn into an interaction. That is about 2.97% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, with activity on roughly 67% of days. Most posts go out around 16:00 UTC, and Tuesday is the busiest day of the week. Of the 46 posts sampled, 100% carry an image or video and 28% are part of a thread. The account's strongest tracked post pulled 15K interactions, about 210x its own typical post.

What is Sky Sports Boxing's engagement rate on X?
Sky Sports Boxing (@SkySportsBoxing) has an engagement rate of 0.008%, based on the median interactions across 46 original posts from the last 30 days against 879,129 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.008%, Sky Sports Boxing sits above the 10th percentile of the 212,805 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @SkySportsBoxing have real engagement?
Its engagement rate beats 31% of the tracked X accounts closest to it in follower count (21,185 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @SkySportsBoxing post?
Most posts go out around 16:00 UTC, and Tuesday is its busiest day, at roughly 1.97 posts per day across the measured window.

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