国立新美術館 The National Art Center, Tokyo engagement report
@NACT_PR - 341K followers on X
Measured over 26 original posts from a 30-day window, last computed on October 9, 2026.
Engagement
A typical post picks up 116 interactions against 341K followers, an engagement rate of 0.034%. Measured over 26 original posts, its engagement rate beats 53% of 21,185 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 15K times each, and 0.755% of those impressions turn into an interaction. That is about 4.51% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.1 post a day over the last 30 days, with activity on roughly 67% of days. Most posts go out around 01:00 UTC, and Friday is the busiest day of the week. Of the 26 posts sampled, 96% carry an image or video and 35% link out. The account's strongest tracked post pulled 4.6K interactions, about 39x its own typical post. Recurring topics include #国立新美術館, #nact, #louvre2026.
Measured over 26 original posts from a 30-day window, last computed on October 9, 2026. Recurring tags: #国立新美術館, #nact, #louvre2026.
Compared with accounts its own size
国立新美術館 The National Art Center, Tokyo's engagement rate beats 53% of the tracked X accounts closest to it in follower count (21,185 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 40% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.034%, 国立新美術館 The National Art Center, Tokyo sits above the 25th percentile of the 212,270 accounts in this comparison. That places it in the below the median band, which runs 0.025% to 0.146%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.025% |
| 50th percentile | 0.146% |
| 75th percentile | 0.695% |
| 90th percentile | 2.61% |
| 99th percentile | 83.1% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 01:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 96% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 35% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 96% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 35% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 344 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 9, 202639x their median
＼🎉本日9/9(水)開幕🎉／ 「ルーヴル美術館展 ルネサンス」が本日開幕しました！ 15世紀から16世紀にかけてヨーロッパ各地で隆盛を極めたルネサンス美術🖼 ルーヴル美術館の膨大なコレクションから選び抜かれた50点余りの作品を通して、この豊かで複雑な芸術動向の本質をなす、いくつかの特徴に光を当てる展覧会です。 そして今回、レオナルド・ダ・ヴィンチ作《女性の肖像》、通称《美しきフェロニエール》が初来日を果たしています。ルーヴル美術館のレオナルド作品が日本で公開されるのは《モナ・リザ》以来、実に52年ぶりです。 本展では旅、技法の革新と洗練、古代へのまなざし、肖像芸術の隆盛という4つのテーマに基づいて、絵画から彫刻、版画、素描、工芸まで、多彩な作品を紹介しています。 ルネサンス美術の真髄に触れる貴重な機会をお見逃しなく！ ■ルーヴル美術館展 ルネサンス 会期:2026年9月9日(水)～12月13日(日) 会場:国立新美術館 企画展示室１E https://t.co/6J1NA8KvJN #国立新美術館 #thenationalartcentertokyo #NACT #ルーヴル展 #ルーヴル美術館展 @louvre2026
- Aug 27, 202618x their median
We are deeply saddened to learn of the passing of Yayoi Kusama, the pioneering artist whose work has had a profound impact on the global art world. We extend our heartfelt condolences and deepest sympathies. We remain sincerely grateful for her generous support and collaboration on “Yayoi Kusama: My Eternal Soul”, held at the National Art Center, Tokyo in 2017 to commemorate our 10th anniversary. As we reflect on artist’s boundless creative spirit and extraordinary achievements, we offer our sincere prayers for her peaceful repose and honor her enduring legacy.
- Aug 27, 202617x their median
世界を舞台に活躍する前衛芸術家、草間彌生氏の訃報に接し、謹んで哀悼の意を表します。 当館で2017年に開催した「国立新美術館開館10周年 草間彌生 わが永遠の魂」では、多大なご協力を賜りました。 氏の、とどまるところのない創作意欲やご功績を偲び、心よりご冥福をお祈り申し上げます。
- Oct 1, 20266.9x their median
＼10月の #国立新美術館／ 🎉10/28(水)開幕！🎉 「少女漫画・インフィニティ 萩尾望都×山岸凉子×大和和紀 三人展」 https://t.co/Kvd4cSnlzh ～12/13(日) 「ルーヴル美術館展 ルネサンス」 https://t.co/6J1NA8KvJN 🌙企画展会期中の金・土曜日は、20時まで夜間開館します 📖3階アートライブラリーでは、開催中の企画展の関連資料を展示中！ 🧸今月の託児サービスは10/8(木), 18(日), 26(月)の3日間！ https://t.co/vZLFNgiHO1 🔗 https://t.co/ysqcb47x4Q #国立新美術館 #NACT #thenationalartcentertokyo
- Oct 2, 20266.4x their median
＼OA情報📺／ 『news every. 特別編 北川景子が見つめたレオナルド・ダ・ヴィンチのまなざし』 国立新美術館で開催している「ルーヴル美術館展 ルネサンス」にあわせた特別番組が明日、10月3日(土)に放送されます。 展覧会をもっと楽しむきっかけやより深く味わう機会として、ぜひチェックしてみてください！ 【番組情報】 『news every. 特別編 北川景子が見つめたレオナルド・ダ・ヴィンチのまなざし』 10月3日（土）日本テレビ 15時より放送 (関東地区のみ TVer配信あり) ■ルーヴル美術館展 ルネサンス 会期:2026年9月9日(水)～12月13日(日) 会場:国立新美術館 企画展示室１E ©NTV #国立新美術館 #NACT #thenationalsrtcentertokyo #ルーヴル展 #ルーヴルルネサンス @louvre2026
- Sep 25, 20265.5x their median
ナイトミュージアム🌙 🌃本日 #ルーヴル美術館展 ルネサンスは、20:00まで夜間開館！展覧会最終入場は19:30 🌃Today, the exhibition of #Louvre2026 opens until 20:00! Last admission: 19:30. #国立新美術館 #NACT https://t.co/uNmqoYRhEk
- Sep 9, 20264.5x their median
＼🎉OPEN TODAY 9/9!!🎉／ ” Masterpieces of the Renaissance from the Musée du Louvre” This exhibition explores the essence of the Renaissance art that flourished in Europe during the 15th and 16th centuries, and sheds light on some distinctive aspects of the rich complexity of the art movements of the time through more than 50 works carefully selected from the immense collection of the Musée du Louvre. Also, this exhibition features Leonardo da Vinci's Portrait of a Woman, also known as La Belle Ferronnière, a masterpiece of portraiture from the Renaissance, exhibited in Japan for the first time. Thorough four themes travel, technical innovation and refinement, interest in antiquity, and the development of portraiture, visitors will be presented with a diverse array of works that includes paintings, sculptures, prints, drawings, and decorative arts. Don't miss this rare and valuable opportunity to experience the true essence of Renaissance art. ■ Masterpieces of the Renaissance from the Musée du Louvre Period: September 9 (Wed.) - December 13 (Sun.), 2026 Venue: The National Art Center, Tokyo / Special Exhibition Gallery 1E https://t.co/Ouf31a6pjA #国立新美術館 #thenationalartcentertokyo #NACT #ルーヴル展 #ルーヴル美術館展 @louvre2026
- Sep 1, 20263.6x their median
＼9月の #国立新美術館／ いよいよ今月開幕✨ 9/9日(水) ～「ルーヴル美術館展 ルネサンス」 https://t.co/6J1NA8KvJN 21日まで！お見逃しなく👀 ～9/21(月・祝)「ピカソ meets ポール・スミス 遊び心の冒険へ」 https://t.co/DOZzD2sLgP 🌙企画展会期中の金・土曜日は、20時まで夜間開館します 🍃9/22(火・祝)、23(水・祝)、24(木)の3日間は休まず開館します 📖3階アートライブラリーでは、開催中の企画展の関連資料を展示中！ 🧸今月の託児サービスは9/10(木)、20(日)、28(月)の3日間！ https://t.co/vZLFNgiHO1 🔗 https://t.co/ysqcb47x4Q #国立新美術館 #thenationalartcentertokyo #NACT
- Jul 28, 20263.5x their median
＼Tikets now on sale!／ “Shojo Manga Infinity: Moto Hagio, Ryoko Yamagishi, and Waki Yamato” Online tickets for #ShojoMangaInfinity Exhibition are available from 10:00 AM today 7/28(Tue.)!🎫 Check out the ticket page on the website for details. https://t.co/xLCrRass3s To commemorate the 20th anniversary of the National Art Center, Tokyo’s opening, a three-person exhibition will showcase the careers of three giants of shojo (girls’) manga: Moto Hagio, Ryoko Yamagishi, and Waki Yamato. This exhibition will open on October 28(Wed.). Stay tuned!! ■ Shojo Manga Infinity: Moto Hagio, Ryoko Yamagishi, and Waki Yamato Period: October 28 (Wed), 2026 - February 8 (Mon), 2027 Venue: The National Art Center, Tokyo / Special Exhibition Gallery 2E #国立新美術館 #thenationalartcentertokyo #NACT #少女漫画 #萩尾望都 #山岸凉子 #大和和紀 @shojomangaten
- Sep 26, 20262.9x their median
ナイトミュージアム🌙 🌃本日 #ルーヴル美術館展 ルネサンスは、20:00まで夜間開館！展覧会最終入場は19:30 🌃Today, the exhibition of #Louvre2026 opens until 20:00! Last admission: 19:30. #国立新美術館 #NACT https://t.co/FxOYafsGKs
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 116 interactions against 341K followers, an engagement rate of 0.034%. Measured over 26 original posts, its engagement rate beats 53% of 21,185 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 15K times each, and 0.755% of those impressions turn into an interaction. That is about 4.51% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.1 post a day over the last 30 days, with activity on roughly 67% of days. Most posts go out around 01:00 UTC, and Friday is the busiest day of the week. Of the 26 posts sampled, 96% carry an image or video and 35% link out. The account's strongest tracked post pulled 4.6K interactions, about 39x its own typical post. Recurring topics include #国立新美術館, #nact, #louvre2026.
- What is 国立新美術館 The National Art Center, Tokyo's engagement rate on X?
- 国立新美術館 The National Art Center, Tokyo (@NACT_PR) has an engagement rate of 0.034%, based on the median interactions across 26 original posts from the last 30 days against 340,536 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.034%, 国立新美術館 The National Art Center, Tokyo sits above the 25th percentile of the 212,270 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @NACT_PR have real engagement?
- Its engagement rate beats 53% of the tracked X accounts closest to it in follower count (21,185 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @NACT_PR post?
- Most posts go out around 01:00 UTC, and Friday is its busiest day, at roughly 1.07 posts per day across the measured window.