Moncler engagement report
@Moncler - 1.0M followers on X
Measured over 31 original posts from a 30-day window, last computed on October 29, 2026.
Engagement
A typical post picks up 77 interactions against 1.0M followers, an engagement rate of 0.008%. Posts are seen about 3.7K times each, and 2.10% of those impressions turn into an interaction. That is about 0.365% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.2 post a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 12:00 UTC, and Monday is the busiest day of the week. Of the 31 posts sampled, 100% carry an image or video, 19% are part of a thread and 81% link out. The account's strongest tracked post pulled 13K interactions, about 280x its own typical post. Recurring topics include #moncler, #pioneersinmoncler, #monclerreicons.
Measured over 31 original posts from a 30-day window, last computed on October 29, 2026. Recurring tags: #moncler, #pioneersinmoncler, #monclerreicons.
Where this sits in the catalog
At 0.008%, Moncler sits above the 10th percentile of the 212,146 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.025% |
| 50th percentile | 0.146% |
| 75th percentile | 0.694% |
| 90th percentile | 2.61% |
| 99th percentile | 83.1% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 12:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 81% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | no effect | -2% to -1% | 42K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 81% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 259 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Oct 15, 2026280x their median
JENNIE in Moncler. A voice of a new generation, global icon and creative force, JENNIE has transcended boundaries and definitions to reach the peak. A celebration of pioneering icons with extraordinary dreams. Discover Moncler Re/Icons on https://t.co/Kec63X8bi1 #Moncler #PioneersinMoncler #MonclerReicons
- Oct 24, 2026140x their median
Be your own icon. JENNIE does it her way on the set of the Moncler Re/Icons campaign. Discover more on https://t.co/aHv5SuzpLi #Moncler #PioneersinMoncler #MonclerReicons https://t.co/hkvS4nsVJY
- Oct 21, 202693x their median
Pioneering a bigger world. JENNIE knows no boundaries. A global force shaping what comes next, she brings her singular vision to Moncler Re/Icons. Discover the reimagined Karakorum jacket on https://t.co/aHv5SuzpLi #Moncler #PioneersinMoncler #MonclerReicons https://t.co/d0H608lnGO
- Oct 25, 202688x their median
Breaking boundaries like JENNIE. Shifting perspectives. Pioneering a bigger world. Moncler Re/Icons. Discover the new season on https://t.co/aHv5SuzpLi #Moncler #PioneersinMoncler #MonclerReicons https://t.co/A2Ubk6ZIWs
- Oct 23, 202679x their median
“Never stop dreaming bigger.” Pioneering icon JENNIE is just getting started. Discover Moncler Re/Icons on https://t.co/aHv5SuzpLi #Moncler #PioneersinMoncler #MonclerReicons https://t.co/kBauMoAAj1
- Oct 22, 202670x their median
“My most extraordinary dream is to keep discovering different versions of myself that I haven't met yet.” Driven by reinvention and the pursuit of new peaks, JENNIE embodies a pioneering spirit that continually redefines creative expression. Discover Moncler Re/Icons on https://t.co/Kec63X8bi1 #Moncler #PioneersinMoncler #MonclerReicons
- Oct 14, 202619x their median
Pioneers in Moncler. Launching tomorrow. #Moncler #PioneersinMoncler #MonclerReicons https://t.co/w0ga4OOEif
- Oct 14, 20265.9x their median
Pioneers in Moncler. Launching tomorrow. #Moncler #PioneersinMoncler #MonclerReicons https://t.co/sDzrVpzANQ
- Sep 21, 20263.2x their median
Maria Sharapova in Moncler By Platon #Moncler #NYinMoncler https://t.co/xsYTMsjRff
- Apr 16, 20264.5x their median
Have A Puffy* Summer 🌤️ *Light, layered and unmistakably Moncler. Jamie Dornan for Moncler Collection Summer 2026. Available now on https://t.co/G256tSM8SO #Moncler #MonclerCollection https://t.co/dsp1k8oJtv
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 77 interactions against 1.0M followers, an engagement rate of 0.008%. Posts are seen about 3.7K times each, and 2.10% of those impressions turn into an interaction. That is about 0.365% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.2 post a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 12:00 UTC, and Monday is the busiest day of the week. Of the 31 posts sampled, 100% carry an image or video, 19% are part of a thread and 81% link out. The account's strongest tracked post pulled 13K interactions, about 280x its own typical post. Recurring topics include #moncler, #pioneersinmoncler, #monclerreicons.
- What is Moncler's engagement rate on X?
- Moncler (@Moncler) has an engagement rate of 0.008%, based on the median interactions across 31 original posts from the last 30 days against 1,001,359 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.008%, Moncler sits above the 10th percentile of the 212,146 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @Moncler have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @Moncler post?
- Most posts go out around 12:00 UTC, and Monday is its busiest day, at roughly 1.23 posts per day across the measured window.