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Mahindra Group engagement report

@MahindraRise - 1.3M followers on X

Measured over 7 original posts from a 30-day window, last computed on October 27, 2026.

Engagement

Per follower
0.004%
of 1.3M followers
Per impression
1.24%
3.8K views on a typical post
Reach
0.3%
of its followers see a post
Typical post
47
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
0.8/day
active 37% of days
Peak time
08:00 UTC
Wednesday

Early reading. We have captured 7 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 47 interactions against 1.3M followers, an engagement rate of 0.004%. Posts are seen about 3.8K times each, and 1.24% of those impressions turn into an interaction. That is about 0.3% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.8 post a day over the last 30 days, though only 37% of days saw any activity at all. Most posts go out around 08:00 UTC, and Wednesday is the busiest day of the week. Of the 7 posts sampled, 71% carry an image or video and 57% are part of a thread. The account's strongest tracked post pulled 12K interactions, about 264x its own typical post. Only 7 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 7 original posts from a 30-day window, last computed on October 27, 2026. Recurring tag: #mahindrafoundersday.

Where this sits in the catalog

At 0.004%, Mahindra Group sits above the 10th percentile of the 212,146 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.

p100.004%
p250.025%
p50 (median)0.146%
p750.694%
p902.61%
p9983.1%
Engagement rate as a share of followers, across the 212,146 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,455 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.025%
50th percentile0.146%
75th percentile0.694%
90th percentile2.61%
99th percentile83.1%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 08:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 08:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 08:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video71% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 71% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 303 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 15, 2026264x their median

    The Pulse You Already Knew. Now Gone Rogue. Meet the new BE 6 SPORTEQ. https://t.co/JSxT94TOLw

    11K1.0K1541611M viewsView on X
  • Oct 14, 2026189x their median

    Your first Mahindra. Your first day at work. A family tradition. A milestone made possible by Mahindra. Or a moment that became part of your journey. We all have a Mahindra story. What’s yours? Click on the link to share and stand a chance to get featured.

    8.3K55003243M viewsView on X
  • Aug 4, 202659x their median

    Presenting Dunia Vich Ikko Lalkar, a Mahindra Tractors Original bringing together the world's favourite tractors and Punjab's biggest icons! @Sukhbir_Singer ki awaaz aur @ParmishVerma ka swag. Ab goonjegi ek hi awaaz OH HO HO HO! 🤩 #DuniaVichIkkoLalkar #IkkoLalkar https://t.co/k45wWJoZcd

    2.5K16610731.1M viewsView on X
  • Aug 20, 202624x their median

    Next in our Rise To Lead series, @C_T_Lakshmanan, MD & CEO – @BristleconeSCC, shares his leadership journey and the experiences that shaped his approach to leading through change, building belief and creating what’s possible.

    9371155161.7M viewsView on X
  • Aug 29, 202612x their median

    #CONTESTALERT Some sports challenge you physically. But this National Sports Day, we've got a challenge for your brain! Guess all the answers correctly, and stand a chance to win exciting prizes! HINTS Down: 1. The legendary national sport honoured on August 29th to mark Major Dhyan Chand’s birth anniversary. 2. The ancient name for the game of grandmasters and strategy which has a Tech Mahindra connection. 3. Another name for the sport that gave lessons to our Nanhi Kalis. Across: 2. The traditional Indian sport brought into the global spotlight through a Pro League championed by Anand Mahindra. 3. The sport in which India’s first World Cup triumph in 1983 changed the game forever. 4. The sport that put Mahindra Racing on racetracks around the world.

    165145235238.1K viewsView on X
  • Jul 26, 20264.9x their median

    Indian excellence rings out across the world stage again 🇮🇳🏆 @anandmahindra | @tech_mahindra | @MahindraRise https://t.co/2cokdLVSoS

    43660779.3K viewsView on X
  • Aug 19, 20267.2x their median

    We are thrilled to share that we have reached 4 lac vehicles sold.. Thank you to everyone who has made this possible ... Our customers, our teams, our ecosystem partners and the GOI Sharing a special message from @anandmahindra to celebrate the occassion! https://t.co/LoCq7uFghk

    287321729.1K viewsView on X
  • Sep 24, 20266.5x their median

    2,500+ started the journey. 14 made it to the boardroom. At Mahindra HQ, the Mahindra Rise Challenge national finalists put their ideas forward, faced the jury and got a chance to hear their thinking challenged, appreciated and encouraged. Here’s a glimpse of the day - from the final pitch to the reactions that followed.

    27782201.7M viewsView on X
  • Sep 27, 20265.7x their median

    One last destination before we wrap up today's contest! Beach. Culture. And a rather interesting Mahindra connection. Can you guess our final destination of the day? Drop your answers in the comments below! https://t.co/Z0p5Sn7oxX

    876211076.9K viewsView on X
  • Aug 22, 20265.6x their median

    Sometimes the biggest environmental breakthroughs hide in the most unglamorous places. Like an engine oil container for starters. Next in our Sustainability Champions series, watch how our associates at Mahindra Auto & Farm Sector transformed an everyday item into lasting progress for the planet. 🌍🍃

    22127150252K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#mahindrafoundersday

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 47 interactions against 1.3M followers, an engagement rate of 0.004%. Posts are seen about 3.8K times each, and 1.24% of those impressions turn into an interaction. That is about 0.3% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.8 post a day over the last 30 days, though only 37% of days saw any activity at all. Most posts go out around 08:00 UTC, and Wednesday is the busiest day of the week. Of the 7 posts sampled, 71% carry an image or video and 57% are part of a thread. The account's strongest tracked post pulled 12K interactions, about 264x its own typical post. Only 7 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Mahindra Group's engagement rate on X?
Mahindra Group (@MahindraRise) has an engagement rate of 0.004%, based on the median interactions across 7 original posts from the last 30 days against 1,268,962 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.004%, Mahindra Group sits above the 10th percentile of the 212,146 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @MahindraRise have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @MahindraRise post?
Most posts go out around 08:00 UTC, and Wednesday is its busiest day, at roughly 0.8 posts per day across the measured window.

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