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Secretaría de Movilidad CDMX engagement report

@LaSEMOVI - 590K followers on X

Measured over 57 original posts from a 30-day window, last computed on October 9, 2026.

Engagement

Bottom quarter for its size
Per follower
0.003%
of 590K followers
Per impression
0.271%
6.3K views on a typical post
Reach
1.06%
of its followers see a post
Typical post
17
interactions (median)
Saved
0.016%
1 bookmarks on a typical post
Posting rate
2.77/day
active 87% of days
Peak time
18:00 UTC
Saturday

A typical post picks up 17 interactions against 590K followers, an engagement rate of 0.003%. Measured over 57 original posts, its engagement rate beats 20% of 21,185 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 6.3K times each, and 0.271% of those impressions turn into an interaction. That is about 1.07% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.8 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 18:00 UTC, and Saturday is the busiest day of the week. Of the 57 posts sampled, 89% carry an image or video and 28% link out. The account's strongest tracked post pulled 304 interactions, about 18x its own typical post. Recurring topics include #segundosimulacronacional2026, #casaxcasa, #mi.

Measured over 57 original posts from a 30-day window, last computed on October 9, 2026. Recurring tags: #segundosimulacronacional2026, #casaxcasa, #mi.

Compared with accounts its own size

Secretaría de Movilidad CDMX's engagement rate beats 20% of the tracked X accounts closest to it in follower count (21,185 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 19% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.003%, Secretaría de Movilidad CDMX sits below the 10th percentile of the 212,146 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.

p100.004%
p250.025%
p50 (median)0.146%
p750.694%
p902.61%
p9983.1%
Engagement rate as a share of followers, across the 212,146 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,455 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.025%
50th percentile0.146%
75th percentile0.694%
90th percentile2.61%
99th percentile83.1%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 18:00 UTC, and Saturday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 18:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 18:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Saturday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Saturday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video89% of posts+111%+108% to +115%34K
Outbound link28% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 89% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 28% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 231 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 11, 202618x their median

    🚲 ¡Ponle color a tu recorrido y celebra el #DíaDeMuertos2026 sobre ruedas! 💀🪻 Este 24 de octubre, ponte tu disfraz, decora tu bici y súmate al Paseo Nocturno “Muévete en Bici” para disfrutar nuestras tradiciones en una mágica noche por la ciudad. 🚴🏻‍♀️🚴🏻‍♂️ 📍 Reforma–Centro ⏰ 19:00 a 23:00 h

    238620419K viewsView on X
  • Aug 30, 202614x their median

    🚨 AVISO IMPORTANTE 🚨 Mañana domingo 30 de agosto, los diferentes sistemas de transporte de la Red de Movilidad Integrada tendrán modificaciones en su servicio con motivo del XLIII Maratón de la Ciudad de México 2026. 🏃‍♀️🏃‍♂️ Prevé tus trayectos. https://t.co/3VP1C2FCor

    17357131300K viewsView on X
  • Sep 5, 202612x their median

    La Ruta de las Heroínas Indígenas es una opción 100% eléctrica, accesible y sustentable que conecta puntos como el Zócalo, Bellas Artes y el Templo Mayor. Cuando vengas al Centro, ¡súbete al Centrobús! https://t.co/MR5TkPif06

    1245720112K viewsView on X
  • Oct 9, 20268.8x their median

    ¡La revolución de la electromovilidad, ya está aquí! En este segundo año de gobierno, inauguramos nuevas rutas de transporte eléctrico, renovamos el #TrenLigero y estamos ampliando nuestra red con nuevas líneas de @MICablebusCDMX para acortar distancias con las zonas altas de la ciudad. Además, abrimos más espacios para la movilidad activa, caminar y rodar por la ciudad también debe ser seguro. ¡Y #VamosPorMás!

    774021114.5K viewsView on X
  • Sep 19, 20268.7x their median

    Me encuentro en el @C5_CDMX para brindar el reporte del #SegundoSimulacroNacional2026. Este ejercicio es fundamental: nos permite evaluar protocolos, fortalecer la coordinación entre instituciones y prepararnos para cuidar la vida de todas y todos. #LaPrevenciónEsNuestraFuerza

    103385214K viewsView on X
  • Sep 12, 20267.9x their median

    ¿Cansado de estar pendiente de la fecha de vencimiento? 🪪🚙🏍️ Tramita tu Licencia Permanente y olvídate de las renovaciones. 🙌 Haz tu tramite fácil y sencillo, ingresa al enlace: https://t.co/Aduf9cTHQm o desde la App CDMX. https://t.co/lE4pHI4Txc

    101276019K viewsView on X
  • Aug 16, 20267.8x their median

    En Vivo | La Jefa de Gobierno, Clara Brugada, Banderazo RTP Ruta las Ardillas https://t.co/5GOKTP7cQS

    773814318K viewsView on X
  • Aug 26, 20267.5x their median

    ¿Aún no tramitas tu licencia permanente? 🫨🪪 Aquí te mostramos paso a paso cómo obtenerla. Recuerda que este trámite estará disponible solo durante 2026. ✨🙌🏻 ¡Guarda este video y comparte! https://t.co/Aduf9cTHQm https://t.co/OQwsPh4iDV

    833110420K viewsView on X
  • Sep 24, 20267.5x their median

    ¡Haz que tu licencia sea permanente! 🪪🚙 Realiza tu trámite de manera digital y lleva contigo tu documento en todo momento. 📲🙌 Ingresa en el siguiente enlace. 👇 https://t.co/Aduf9cTa0O https://t.co/sTSLUQc4d5

    791929018K viewsView on X
  • Sep 19, 20266.9x their median

    Se activa la alerta sísmica en la ciudad. Iniciamos el #SegundoSimulacroNacional2026. #LaPrevenciónEsNuestraFuerza

    743110215K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#segundosimulacronacional2026#casaxcasa#mi#vamospormás#zócalociudadano

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 17 interactions against 590K followers, an engagement rate of 0.003%. Measured over 57 original posts, its engagement rate beats 20% of 21,185 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 6.3K times each, and 0.271% of those impressions turn into an interaction. That is about 1.07% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.8 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 18:00 UTC, and Saturday is the busiest day of the week. Of the 57 posts sampled, 89% carry an image or video and 28% link out. The account's strongest tracked post pulled 304 interactions, about 18x its own typical post. Recurring topics include #segundosimulacronacional2026, #casaxcasa, #mi.

What is Secretaría de Movilidad CDMX's engagement rate on X?
Secretaría de Movilidad CDMX (@LaSEMOVI) has an engagement rate of 0.003%, based on the median interactions across 57 original posts from the last 30 days against 589,732 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.003%, Secretaría de Movilidad CDMX sits below the 10th percentile of the 212,146 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @LaSEMOVI have real engagement?
Its engagement rate beats 20% of the tracked X accounts closest to it in follower count (21,185 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @LaSEMOVI post?
Most posts go out around 18:00 UTC, and Saturday is its busiest day, at roughly 2.77 posts per day across the measured window.

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