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KOJIMA PRODUCTIONS (Eng) engagement report

@KojiPro2015_EN - 559K followers on X

Measured over 31 original posts from a 30-day window, last computed on October 14, 2026.

Engagement

Middle of its size range
Per follower
0.04%
of 559K followers
Per impression
0.79%
28K views on a typical post
Reach
5.05%
of its followers see a post
Typical post
223
interactions (median)
Saved
0.028%
8 bookmarks on a typical post
Posting rate
1.7/day
active 73% of days
Peak time
09:00 UTC
Wednesday

A typical post picks up 223 interactions against 559K followers, an engagement rate of 0.04%. Measured over 31 original posts, its engagement rate beats 55% of 21,185 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 28K times each, and 0.79% of those impressions turn into an interaction. That is about 5.05% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.7 posts a day over the last 30 days, with activity on roughly 73% of days. Most posts go out around 09:00 UTC, and Wednesday is the busiest day of the week. Of the 31 posts sampled, 90% carry an image or video and 42% link out. The account's strongest tracked post pulled 71K interactions, about 318x its own typical post. Recurring topics include #deathstranding2, #dsphoto2026_p10, #deathstranding.

Measured over 31 original posts from a 30-day window, last computed on October 14, 2026. Recurring tags: #deathstranding2, #dsphoto2026_p10, #deathstranding.

Compared with accounts its own size

KOJIMA PRODUCTIONS (Eng)'s engagement rate beats 55% of the tracked X accounts closest to it in follower count (21,185 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 41% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.04%, KOJIMA PRODUCTIONS (Eng) sits above the 25th percentile of the 212,925 accounts in this comparison. That places it in the below the median band, which runs 0.025% to 0.146%.

p100.004%
p250.025%
p50 (median)0.146%
p750.698%
p902.61%
p9983.0%
Engagement rate as a share of followers, across the 212,925 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,436 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.025%
50th percentile0.146%
75th percentile0.698%
90th percentile2.61%
99th percentile83.0%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 09:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 09:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 09:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video90% of posts+111%+108% to +115%34K
Outbound link42% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 90% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 42% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 265 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 10, 2026318x their median

    Today, we are excited to confirm that our journey with PHYSINT continues with Asha(@asha_shar) and the team at XBOX. XBOX understands and shares our bold creative vision, and this expands our relationship with XBOX beyond OD. As we move forward with the development of PHYSINT, we remain committed to redefining the action-espionage genre for players around the world. #KojimaProductions #PHYSINT #XBOX

    63K6.3K798483978K viewsView on X
  • Sep 14, 2026116x their median

    To invention and adventure together. With @XBOX and @Asha_shar #KojimaProductions #XBOX https://t.co/SdQPveCB8I

    23K2.1K2302441.2M viewsView on X
  • Aug 23, 202628x their median

    August 24 is Hideo Kojimaโ€™s birthday ๐ŸŽ‚ Happy Birthday, BOSS ๐Ÿ‘ Look up at the night sky this evening. You just might spot a constellation that celebrates the occasion. ๐Ÿ’ซ (It's already the 24th in Japan.) #DeathStranding2 https://t.co/7XW7J75m8U

    5.5K7224121107K viewsView on X
  • Sep 24, 202620x their median

    Any guesses on what happened on September 24? DEATH STRANDING DIRECTORโ€™S CUT launched on the PS5 five years ago today! ๐Ÿ‘ #DeathStranding https://t.co/VV2muLgfQo

    4.1K23211432156K viewsView on X
  • Sep 11, 202616x their median

    ๐Ÿ›’505 GAMES PUBLISHER SALE๐Ÿ›’ DEATH STRANDING DIRECTOR'S CUT is now available at a special price! ๐ŸŒˆ๐Ÿฆ€๐ŸŸ๐Ÿ‹โ˜”๐ŸŒฑ๐Ÿ‘ป๐ŸŒช๏ธ๐Ÿ’€๐Ÿ‘ถ๐Ÿ‘ ๐Ÿ‘‡Check it out on the stores below๐Ÿ‘‡ Steam: https://t.co/zbHqAMXoVT Epic Games Store: https://t.co/D0gMjAaoAC https://t.co/lE21baf6DQ

    3.3K2166623108K viewsView on X
  • Aug 8, 202612x their median

    August 8 is International Cat Day ๐Ÿˆ Meet the beloved cats of the KJP team ๐Ÿ“ธ #InternationalCatDay #KojimaProductions #CatDay https://t.co/BtTIJVFRvh

    2.5K25916584K viewsView on X
  • Aug 24, 20268.6x their median

    August 24 is Daichi Miuraโ€™s birthday ๐ŸŽ‚ Happy Birthday ๐Ÿ‘ Today, weโ€™re celebrating with the โ€œDollman Dance.โ€ That performance is always worth another watch! ๐Ÿ•บ #DeathStranding2 https://t.co/IgjNRAd8te

    1.6K2678345K viewsView on X
  • Mar 19, 20267.7x their median

    DEATH STRANDING 2: ON THE BEACH - PC Version Now Available๐Ÿ‘ Steam: https://t.co/abYXTv2T5p Epic Games Store: https://t.co/CRtbuiuNLL #DeathStranding2 https://t.co/GOppwPEDjs

    1.3K3635822327K viewsView on X
  • Aug 24, 20266.9x their median

    ๐Ÿ“ธ A birthday cake from the staff for our dear Hideo Kojima ๐ŸŽ‚ https://t.co/7RAFnzlscd

    1.4K11015251K viewsView on X
  • Aug 26, 20264.4x their median

    August 26 is #InternationalDogDay ๐Ÿ• Meet the beloved dogs of the KJP team! ๐Ÿ“ธ #KojimaProductions #DogDay https://t.co/SZqmSrTmgT

    913539231K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#deathstranding2#dsphoto2026_p10#deathstranding#kojimaproductions#psstore

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 223 interactions against 559K followers, an engagement rate of 0.04%. Measured over 31 original posts, its engagement rate beats 55% of 21,185 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 28K times each, and 0.79% of those impressions turn into an interaction. That is about 5.05% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.7 posts a day over the last 30 days, with activity on roughly 73% of days. Most posts go out around 09:00 UTC, and Wednesday is the busiest day of the week. Of the 31 posts sampled, 90% carry an image or video and 42% link out. The account's strongest tracked post pulled 71K interactions, about 318x its own typical post. Recurring topics include #deathstranding2, #dsphoto2026_p10, #deathstranding.

What is KOJIMA PRODUCTIONS (Eng)'s engagement rate on X?
KOJIMA PRODUCTIONS (Eng) (@KojiPro2015_EN) has an engagement rate of 0.04%, based on the median interactions across 31 original posts from the last 30 days against 559,273 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.04%, KOJIMA PRODUCTIONS (Eng) sits above the 25th percentile of the 212,925 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @KojiPro2015_EN have real engagement?
Its engagement rate beats 55% of the tracked X accounts closest to it in follower count (21,185 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @KojiPro2015_EN post?
Most posts go out around 09:00 UTC, and Wednesday is its busiest day, at roughly 1.7 posts per day across the measured window.

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