MaThings engagement report
@KelMaundu - 268K followers on X
Measured over 16 original posts from a 30-day window, last computed on October 28, 2026.
Engagement
A typical post picks up 24 interactions against 268K followers, an engagement rate of 0.009%. Measured over 16 original posts, its engagement rate beats 22% of 21,185 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 3.1K times each, and 0.77% of those impressions turn into an interaction. That is about 1.16% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.5 posts a day over the last 30 days, though only 27% of days saw any activity at all. Most posts go out around 02:00 UTC, and Saturday is the busiest day of the week. Of the 16 posts sampled, 44% carry an image or video. The account's strongest tracked post pulled 11K interactions, about 459x its own typical post.
Measured over 16 original posts from a 30-day window, last computed on October 28, 2026.
Compared with accounts its own size
MaThings's engagement rate beats 22% of the tracked X accounts closest to it in follower count (21,185 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 36% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.009%, MaThings sits above the 10th percentile of the 212,925 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.025% |
| 50th percentile | 0.146% |
| 75th percentile | 0.698% |
| 90th percentile | 2.61% |
| 99th percentile | 83.0% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 02:00 UTC, and Saturday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 44% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 0% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -8% | -9% to -7% | 41K |
- 44% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 56 characters, which falls in the under 80 characters band. Across the catalog, posts under 80 characters run 8% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 6, 2026459x their median
Heri ni sahau kukula ,but this one Iko entrenched in my veins. IPO SIKU https://t.co/oHg4pEiIbd
- Aug 30, 2026359x their median
A Kenyan man wants these falls to be named Nyahururu Falls instead of Thomson Falls. https://t.co/EMgwGQsxuk
- Mar 23, 2026333x their median
Away upepo iliwahi gonganisha mlango roho ikasimama
- Mar 25, 2026161x their median
Away unapewa t shirt inakutosha huwezi uliza swali hata
- Sep 21, 2026159x their median
Moses Wetangula cutting the queue to get the holy communion shocks the congregation on his behaviours! https://t.co/YL1vp3qRrF
- Apr 4, 2025145x their median
Me leaving your site after I've delivered your house and of course confirming receipt of that last payment. https://t.co/bYD8u3j0Ui
- Aug 31, 2026105x their median
Kikuyu is so beautiful. I found a train that was stuck. https://t.co/fvOhUGO834
- Sep 2, 202699x their median
Today is International Domani Munga Sparker day. Happy birthday to the baddest vocalist in the game @MungaDomani
- Oct 20, 202639x their median
A sad day for me and my family. My Old Man is gone!
- Sep 8, 202238x their median
Mtupombe alinipea gig ya kwanza nkavaa kama engineer😭😭. Na akanilipa fiti na kuninunulia lunch. Na akanifunza vile ya kutest strength ya concrete na rebound or Schmidt hammer building fulani ukoo Chokaa. Nliandika vitu for 3o minutes tu na nkalipwa bana na nlikua nasota.
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 24 interactions against 268K followers, an engagement rate of 0.009%. Measured over 16 original posts, its engagement rate beats 22% of 21,185 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 3.1K times each, and 0.77% of those impressions turn into an interaction. That is about 1.16% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.5 posts a day over the last 30 days, though only 27% of days saw any activity at all. Most posts go out around 02:00 UTC, and Saturday is the busiest day of the week. Of the 16 posts sampled, 44% carry an image or video. The account's strongest tracked post pulled 11K interactions, about 459x its own typical post.
- What is MaThings's engagement rate on X?
- MaThings (@KelMaundu) has an engagement rate of 0.009%, based on the median interactions across 16 original posts from the last 30 days against 268,463 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.009%, MaThings sits above the 10th percentile of the 212,925 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @KelMaundu have real engagement?
- Its engagement rate beats 22% of the tracked X accounts closest to it in follower count (21,185 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @KelMaundu post?
- Most posts go out around 02:00 UTC, and Saturday is its busiest day, at roughly 1.5 posts per day across the measured window.