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日本ラグビーフットボール協会 engagement report

@JRFUMedia - 273K followers on X

Measured over 56 original posts from a 30-day window, last computed on October 27, 2026.

Engagement

Middle of its size range
Per follower
0.073%
of 273K followers
Per impression
1.43%
14K views on a typical post
Reach
5.09%
of its followers see a post
Typical post
198
interactions (median)
Saved
0.022%
3 bookmarks on a typical post
Posting rate
1.97/day
active 20% of days
Peak time
10:00 UTC
Saturday

A typical post picks up 198 interactions against 273K followers, an engagement rate of 0.073%. Measured over 56 original posts, its engagement rate beats 53% of 21,185 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 14K times each, and 1.43% of those impressions turn into an interaction. That is about 5.09% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 10:00 UTC, and Saturday is the busiest day of the week. Of the 56 posts sampled, 96% carry an image or video and 20% link out. The account's strongest tracked post pulled 13K interactions, about 68x its own typical post. Recurring topics include #sakura15, #ラグビー日本代表, #jpnvwal.

Measured over 56 original posts from a 30-day window, last computed on October 27, 2026. Recurring tags: #sakura15, #ラグビー日本代表, #jpnvwal.

Compared with accounts its own size

日本ラグビーフットボール協会's engagement rate beats 53% of the tracked X accounts closest to it in follower count (21,185 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 52% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.073%, 日本ラグビーフットボール協会 sits above the 25th percentile of the 213,004 accounts in this comparison. That places it in the below the median band, which runs 0.025% to 0.147%.

p100.004%
p250.025%
p50 (median)0.147%
p750.698%
p902.61%
p9982.8%
Engagement rate as a share of followers, across the 213,004 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,390 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.025%
50th percentile0.147%
75th percentile0.698%
90th percentile2.61%
99th percentile82.8%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 10:00 UTC, and Saturday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 10:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 10:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Saturday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Saturday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video96% of posts+111%+108% to +115%34K
Outbound link20% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 96% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 20% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 235 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Oct 22, 202668x their median

    🌸櫻井 翔さん就任🌸 🏉ラグビー日本代表オフィシャルアンバサダー🏉 2027年10月1日に開幕する「ラグビーワールドカップ2027オーストラリア大会」に向け、ラグビー日本代表の更なる認知向上および大会の機運醸成を図るため、新設した「ラグビー日本代表オフィシャルアンバサダー」に櫻井 翔さんが就任しました。 ❤️櫻井 翔さん コメント❤️ 協会創立100周年のタイミング、そして来年には4年に一度の最高峰の舞台、ワールドカップを控える中で大役を仰せつかり、身に余る思いです。これまで、さまざまな取材で選手の皆さま、スタッフの皆さまの想いに触れてきました。技術的な部分はもちろん、自己犠牲の精神、規律の遵守、他者へのリスペクトなど、人間として大きく成長するためのヒントが詰まっているスポーツだと痛感します。一人でも多くの方に、ラグビーの魅力を伝えられるよう。そして、2019年の自国開催のような熱気を再び感じてもらえるよう。アンバサダーとして尽力してまいります。どうぞよろしくお願いいたします。 #ラグビー日本代表 #RWC2027

    11K2.7K37175277K viewsView on X
  • Oct 25, 202651x their median

    ラグビー日本代表オフィシャルアンバサダー 櫻井翔さんよりメッセージ🎙✨! アンバサダー就任への想いや、初めてラグビー観戦をする方への注目ポイント、そしてファンの皆様へのメッセージをぜひご覧ください🌸🏉 https://t.co/VJkcF0Yd5C

    8.2K1.9K1061123K viewsView on X
  • Oct 22, 202651x their median

    櫻井 翔さんがラグビー日本代表オフィシャルアンバサダーに就任🌸🏉 https://t.co/M7ABSm4bXc

    8.0K2.0K77297K viewsView on X
  • Sep 19, 202625x their median

    試合終了⏰ アサヒスーパードライ パシフィックネーションズカップ2026 優勝✨ チームへのお祝いメッセージお待ちしております! #ラグビー日本代表 #JPNvFIJ #PacificNationsCup https://t.co/BbgJ39KSZG

    3.8K82889308210K viewsView on X
  • Oct 23, 202623x their median

    ”MARUNOUCHI RUGBY STAGE 2026" 🌸🏉  ~1 year to go Men's Rugby World Cup 2027~開催🙌 櫻井 翔さんのラグビー日本代表オフィシャルアンバサダー就任発表で始まった第1部から、レジェンド選手やヘッドコーチ、現役ラグビー日本代表選手登壇の第4部まで、豪華なキャストによるラグビートークで盛り上がりました🙌 いよいよ1年後にせまったラグビーワールドカップ2027オーストラリア大会🏉あなたは誰とどこで観戦しますか? #ラグビー日本代表  #Sakura15  #RWC2027

    3.6K87531359K viewsView on X
  • Sep 5, 202612x their median

    ⏰FULL TIME 🇯🇵日本代表 57 - 12 カナダ代表🇨🇦 勝利しました。来場者18,045名。皆さま本日も桜援ありがとうございました。 🏉リポビタンDチャレンジカップ2026 ⚔️日本代表 vs カナダ代表 🗓️9/5(土)14:50キックオフ 🏟️デンカビッグスワンスタジアム(新潟県) 📺放送:日本テレビ系全国ネット、J SPORTS 1 📡配信:Hulu、J SPORTSオンデマンド #ラグビー日本代表 #JPNvCAN

    1.9K3642089114K viewsView on X
  • Feb 2, 202612x their median

    男子ラグビーワールドカップ2027 オーストラリア大会🏆 試合スケジュール発表🗓️ 10月3日(日) 12:15KO(10:15) vsサモア🇼🇸 10月9日(土) 18:45KO(17:45) vsフランス🇫🇷 10月15日(金) 20:00KO(18:30)vsアメリカ🇺🇸 ※()は日本時間 チケット情報はこちら🎟️ https://t.co/RERudcNusc #RWC2027 #ラグビー日本代表

    1.8K4771999332K viewsView on X
  • Sep 17, 20268.9x their median

    試合登録メンバー発表🔥 いよいよ決勝👊 アサヒスーパードライ パシフィックネーションズカップ2026 日本代表 vs フィジー代表 📆 9/19(土) 19:05KO 🏟 秩父宮ラグビー場 (東京都) 📺 放送:BS日テレ 19:00-、J SPORTS 1 18:35- 📡 配信:Hulu 19:00-、J SPORTSオンデマンド18:35-、DAZN 18:51- #ラグビー日本代表 #JPNvFIJ #PacificNationsCup

    1.4K2608131308K viewsView on X
  • Oct 22, 20268.5x their median

    🌸ラグビー日本代表🌸 📝試合登録メンバー発表📝 このメンバーで注目の選手は?🤔 🏉リポビタンDチャレンジカップ2026(JRFU創立100周年記念試合) ⚔️日本代表 対 フィジー代表 📆10/24 (土)14:50 KO 🏟秩父宮ラグビー場(東京) 📺放送:日本テレビ系全国ネット 14:30- / J SPORTS 1 14:10- 📡配信:Hulu 14:30- / J SPORTSオンデマンド14:10- #ラグビー日本代表 #JPNvFIJ

    1.3K2759128199K viewsView on X
  • Sep 5, 20267.6x their median

    Thank you, Canada Rugby! Merci pour ce grand match ! 🇯🇵🤝🇨🇦 試合が終わればノーサイド。健闘をたたえあってジャージー交換。 @RugbyCanada #ラグビー日本代表 #JPNvCAN #RugbyCA https://t.co/MHIKd7Eley

    1.4K8911068K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#sakura15#ラグビー日本代表#jpnvwal#jpnvfij#bloomhope

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 198 interactions against 273K followers, an engagement rate of 0.073%. Measured over 56 original posts, its engagement rate beats 53% of 21,185 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 14K times each, and 1.43% of those impressions turn into an interaction. That is about 5.09% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 10:00 UTC, and Saturday is the busiest day of the week. Of the 56 posts sampled, 96% carry an image or video and 20% link out. The account's strongest tracked post pulled 13K interactions, about 68x its own typical post. Recurring topics include #sakura15, #ラグビー日本代表, #jpnvwal.

What is 日本ラグビーフットボール協会's engagement rate on X?
日本ラグビーフットボール協会 (@JRFUMedia) has an engagement rate of 0.073%, based on the median interactions across 56 original posts from the last 30 days against 272,577 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.073%, 日本ラグビーフットボール協会 sits above the 25th percentile of the 213,004 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @JRFUMedia have real engagement?
Its engagement rate beats 53% of the tracked X accounts closest to it in follower count (21,185 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @JRFUMedia post?
Most posts go out around 10:00 UTC, and Saturday is its busiest day, at roughly 1.97 posts per day across the measured window.

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