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Ivette de Murat engagement report

@IvetteMurat - 53K followers on X

Measured over 6 original posts from a 30-day window, last computed on October 16, 2026.

Engagement

Per follower
0.122%
of 53K followers
Per impression
2.80%
2.3K views on a typical post
Reach
4.38%
of its followers see a post
Typical post
64
interactions (median)
Saved
0.043%
1 bookmarks on a typical post
Posting rate
0.2/day
active 17% of days
Peak time
16:00 UTC
Thursday

Early reading. We have captured 6 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 64 interactions against 53K followers, an engagement rate of 0.122%. Posts are seen about 2.3K times each, and 2.80% of those impressions turn into an interaction. That is about 4.38% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.2 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 16:00 UTC, and Thursday is the busiest day of the week. Of the 6 posts sampled, 100% carry an image or video and 17% link out. The account's strongest tracked post pulled 233 interactions, about 3.6x its own typical post. Recurring topics include #artesaníaoaxaqueña, #cafecitoconivette, #diseñotextil. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 6 original posts from a 30-day window, last computed on October 16, 2026. Recurring tags: #artesaníaoaxaqueña, #cafecitoconivette, #diseñotextil.

Where this sits in the catalog

At 0.122%, Ivette de Murat sits above the 25th percentile of the 213,282 accounts in this comparison. That places it in the below the median band, which runs 0.025% to 0.147%.

p100.004%
p250.025%
p50 (median)0.147%
p750.698%
p902.61%
p9982.9%
Engagement rate as a share of followers, across the 213,282 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,403 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.025%
50th percentile0.147%
75th percentile0.698%
90th percentile2.61%
99th percentile82.9%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 16:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 16:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 16:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link17% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 17% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 121 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 2, 20263.6x their median

    Desde el corazón de Oaxaca, para el mundo. 🫶 Feliz domingo ✨ https://t.co/yYThqqGZTn

    179292239.4K viewsView on X
  • Aug 4, 20263.2x their median

    Feliz cumpleaños, novio mío. ❤️ Qué gran regalo me dio la vida al permitirme encontrarte, formar una familia contigo y poder amarte cada día. Deseo que sigamos disfrutando de la vida, construyendo recuerdos y siendo muy felices juntos. Te amo @alejandromurat. 🎉🥂 https://t.co/WxafJ7184a

    1281364214K viewsView on X
  • May 14, 20262.5x their median

    “Insisto: Ante la mentira, siempre sale la verdad. Ante la crítica, se responde con trabajo. Y ante el odio… siempre con amor.” https://t.co/y0UkT1VxaP

    1022602915K viewsView on X
  • Jun 11, 20262.1x their median

    ¡México, sí se puede! https://t.co/1U9aqxGF0S

    56907142K viewsView on X
  • Oct 2, 20261.7x their median

    Tradición, identidad y diseño se encuentran en las manos de Luis Joel Anaya Patiño, maestro artesano de diseños textiles de Santiago Jamiltepec, Oaxaca. 🧵✨ 🎥 Conoce su historia en #CafecitoConIvette: https://t.co/iQbnRjZs3H #DiseñoTextil #ArtesaníaOaxaqueña #Oaxaca https://t.co/q8GKlA8yoC

    7325802.5K viewsView on X
  • Aug 2, 20261.5x their median

    Frente al odio de algunas personas, yo elijo el amor. Mi mayor pasión es tender la mano y ayudar a quienes más lo necesitan. 💖 https://t.co/MemWhH9ors

    66211003.7K viewsView on X
  • Jul 22, 20261.5x their median

    🕊️ https://t.co/yuRx6O3tVS

    7027005.8K viewsView on X
  • Oct 8, 2026

    Que nada ni nadie te distraiga de tu camino. Sigue avanzando y trabajando por aquello en lo que crees. ❤️ https://t.co/q4Xwee5R9m

    7913003.6K viewsView on X
  • Sep 1, 2026

    Un gusto saludar a mi amiga, la Maestra Viviana, quien con sus manos mágicas elabora piezas únicas, hechas con mucho amor. 💖 Oaxaca te espera. En Oaxaca, solo faltas tú. ✨ https://t.co/jVYQuYs3nb

    6618512.5K viewsView on X
  • Aug 12, 2026

    Hay momentos que nos recuerdan que ayudar es también compartir esperanza. ✨ Porque cuando ayudamos con el corazón, juntos hacemos la diferencia. ❤️🙏 https://t.co/C6oBYJ7CcG

    6617512.7K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#artesaníaoaxaqueña#cafecitoconivette#diseñotextil#oaxaca

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 64 interactions against 53K followers, an engagement rate of 0.122%. Posts are seen about 2.3K times each, and 2.80% of those impressions turn into an interaction. That is about 4.38% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.2 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 16:00 UTC, and Thursday is the busiest day of the week. Of the 6 posts sampled, 100% carry an image or video and 17% link out. The account's strongest tracked post pulled 233 interactions, about 3.6x its own typical post. Recurring topics include #artesaníaoaxaqueña, #cafecitoconivette, #diseñotextil. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Ivette de Murat's engagement rate on X?
Ivette de Murat (@IvetteMurat) has an engagement rate of 0.122%, based on the median interactions across 6 original posts from the last 30 days against 52,700 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.122%, Ivette de Murat sits above the 25th percentile of the 213,282 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @IvetteMurat have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @IvetteMurat post?
Most posts go out around 16:00 UTC, and Thursday is its busiest day, at roughly 0.2 posts per day across the measured window.

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