Gal Costa engagement report
@GalCosta - 936K followers on X
Measured over 15 original posts from a 30-day window, last computed on October 18, 2026.
Engagement
A typical post picks up 162 interactions against 936K followers, an engagement rate of 0.017%. Measured over 15 original posts, its engagement rate beats 42% of 21,185 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 4.4K times each, and 3.67% of those impressions turn into an interaction. That is about 0.471% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.5 post a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 14:00 UTC, and Monday is the busiest day of the week. Of the 15 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 1.5K interactions, about 9.3x its own typical post.
Measured over 15 original posts from a 30-day window, last computed on October 18, 2026. Recurring tag: #tbt.
Compared with accounts its own size
Gal Costa's engagement rate beats 42% of the tracked X accounts closest to it in follower count (21,185 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 83% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.017%, Gal Costa sits above the 10th percentile of the 212,146 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.025% |
| 50th percentile | 0.146% |
| 75th percentile | 0.694% |
| 90th percentile | 2.61% |
| 99th percentile | 83.1% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 14:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 0% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 579 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 20, 20269.3x their median
#TBT 🔴⚫ Em julho de 1973, Gal Costa gravou ao vivo a música “Samba Rubro-Negro (O Mais Querido)”, durante o lendário show “Índia”, no Teatro João Caetano, Rio de Janeiro. A faixa foi lançada em 1976 em uma compilação da gravadora Philips e, mais tarde, resgatada no CD de raridades do Box Gal Total, lançado em 2010 pela Universal Music. Qual é a sua música favorita da era “Índia”? Conta aqui nos comentários. 🎥 Vídeo: @plano_miragem 📸 Foto: Reprodução Internet (IA)
- Jul 20, 20263.5x their median
🤍 Um ano sem Pretinha. Saudades @pretagil Vídeo: “Da Fonte” (2017) @spotifybrasil #GalCosta #PretaGil #EquipeGal https://t.co/4HvIimghHE
- Sep 25, 20263.0x their median
✊ “É preciso estar atento e forte” 🎶 Divino Maravilhoso (Composição: @caetanoveloso / @gilbertogil ) 💿 Ao Vivo No Coala Festival https://t.co/mCY7eDaIZd
- Aug 13, 20263.0x their median
40 anos sem Mãe Menininha do Gantois Filha única de Maria da Glória e Joaquim Assunção, Menininha se tornou a terceira ialorixá da história do Gantois, posto que ocupou por 64 anos — um recorde. Ela assumiu o cargo, sucedendo sua tia-avó Pulquéria Maria da Conceição, em fevereiro de 1922, aos 28 anos. Iniciada para Obaluaye por Mãe Menininha do Gantois (Ilê Iaomim Axé Iamassê), Gal falou sobre sua relação com Mãe Menininha em entrevista de 2020: “Desde os anos 80 quando eu conheci Mãe Menininha, desde lá até agora eu mantenho relações fortes com o Gantois, afetivas, de estar junto apoiando eles. Em contrapartida eles me dão muita energia, muita força. É um lugar maravilhoso”. 🎶Oração a Mãe Menininha - Dorival Caymmi Vídeo extraído do DVD “A Pele do Futuro Ao Vivo” (Biscoito Fino) 📲Assista completo em https://t.co/7hR2IeEjV8
- Sep 10, 20262.6x their median
#TBT Gal Costa em 1991, com o show “Gal Plural”, dirigido por @waly.salomao, em Brasília/DF. Fotos: @milapetrillo https://t.co/Gw9Vy4YSon
- Aug 4, 20262.5x their median
Em 1997 Gal gravou o DVD Acústico MTV com participação de @luizmelodia, dividindo os vocais em “Pérola Negra”. A canção “Pérola Negra”, composição de Melodia, foi gravada pela primeira vez por Gal em 1971 no emblemático álbum duplo “Fa-Tal - A Todo Vapor”. Salve, Luiz Melodia! https://t.co/n38KEWN70x
- Jul 10, 20262.3x their median
“Lua de mel, mã-mã mamãe Eu tô em lua de mel Eu tô morando num pedaço do céu Como o diabo gosta” Foto: Milton Montenegro - Álbum “Lua de Mel Como O Diabo Gosta” (1987) https://t.co/3tWQGHulor
- Oct 8, 20262.0x their median
#TBT “Divino, Maravilhoso”: Gal Costa, Caetano e Gil Em 1968, “Divino, Maravilhoso” colocava em palavras o clima de tensão e transformação que atravessava o Brasil. Composta por Caetano Veloso e Gilberto Gil, a canção foi apresentada por Gal Costa no IV Festival da Música Popular Brasileira da TV Record, em novembro daquele ano. A interpretação de Gal chamou atenção pela intensidade e pela ruptura com a imagem mais associada à cantora até então. A música terminou em 3º lugar no júri especial e se tornou uma das obras mais marcantes do período tropicalista. O contexto era especialmente tenso. O Brasil vivia sob a ditadura militar e, poucos dias depois da apresentação de Gal, seria decretado o Ato Institucional nº 5, o AI-5, em 13 de dezembro de 1968. Caetano e Gil seriam presos no fim daquele mês e, posteriormente, enviados ao exílio em Londres. Gal acabou assumindo um papel ainda mais importante na continuidade daquele repertório. Enquanto Caetano e Gil estavam fora do país, ela manteve em seus shows e gravações parte fundamental das canções tropicalistas. Em 1969, “Divino, Maravilhoso” também apareceu em seu primeiro álbum solo, Gal Costa, consolidando a música como uma das marcas daquela fase de sua carreira. A própria expressão “Divino, Maravilhoso” também ganhou outros espaços naquele momento: foi o nome do programa de televisão apresentado por Caetano, Gil e Gal na TV Tupi, que estreou em outubro de 1968 e ficou no ar por apenas alguns meses. #Repost @sonsecores.jpg
- Sep 21, 20262.0x their median
“Quanto mais a gente ensina, mais aprende o que ensinou” 🎶“Filosofia Pura” (Composição: Roberto Mendes e Jorge Portugal) Fotos: Memória Globo @redeglobo https://t.co/XeAw2PK8WK
- Apr 28, 2026
“E a arte é aquilo que nos tira do difícil exercício do cotidiano” Revisitando a entrevista de Gal para a @voguebrasil em fevereiro de 2021. 🥹 https://t.co/wIJRflv60C
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 162 interactions against 936K followers, an engagement rate of 0.017%. Measured over 15 original posts, its engagement rate beats 42% of 21,185 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 4.4K times each, and 3.67% of those impressions turn into an interaction. That is about 0.471% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.5 post a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 14:00 UTC, and Monday is the busiest day of the week. Of the 15 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 1.5K interactions, about 9.3x its own typical post.
- What is Gal Costa's engagement rate on X?
- Gal Costa (@GalCosta) has an engagement rate of 0.017%, based on the median interactions across 15 original posts from the last 30 days against 935,937 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.017%, Gal Costa sits above the 10th percentile of the 212,146 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @GalCosta have real engagement?
- Its engagement rate beats 42% of the tracked X accounts closest to it in follower count (21,185 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @GalCosta post?
- Most posts go out around 14:00 UTC, and Monday is its busiest day, at roughly 0.5 posts per day across the measured window.