Eros Universe engagement report
@ErosUniverse_ - 750K followers on X
Measured over 24 original posts from a 30-day window, last computed on September 30, 2026.
Engagement
A typical post picks up 4 interactions against 750K followers, an engagement rate of 0.001%. Measured over 24 original posts, its engagement rate beats 7% of 21,185 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.3K times each, and 0.301% of those impressions turn into an interaction. That is about 0.177% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.87 post a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 07:00 UTC, and Monday is the busiest day of the week. Of the 24 posts sampled, 83% carry an image or video, 8% are part of a thread and 67% link out. The account's strongest tracked post pulled 241 interactions, about 60x its own typical post. Recurring topics include #erosuniverse, #erosnow, #happybirthdayranbirkapoor.
Measured over 24 original posts from a 30-day window, last computed on September 30, 2026. Recurring tags: #erosuniverse, #erosnow, #happybirthdayranbirkapoor.
Compared with accounts its own size
Eros Universe's engagement rate beats 7% of the tracked X accounts closest to it in follower count (21,185 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 21% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.001%, Eros Universe sits below the 10th percentile of the 213,004 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.025% |
| 50th percentile | 0.147% |
| 75th percentile | 0.698% |
| 90th percentile | 2.61% |
| 99th percentile | 82.8% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 07:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 83% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 67% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 83% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 67% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 426 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Jun 10, 202660x their median
Today at London Tech Week, Eros Brahmand premiered the first look at its cinematic universe โ eight worlds rooted in ancient Indian mythology, reimagined at franchise scale for global audiences. Eight worlds. One universe. Nandi โ War of Kailasa. Dwarka: Gateway to the Universe. Vimaan Wars. Mahabharata 5000 A.D. Yakshinis. Brahmarakshak. Garuda. Kumbhayanna. Each world carries its own mythology, its own characters, its own visual language and narrative architecture. Brought to life by a global collective of talent from India, the United Kingdom, Hollywood, Europe and Asia. Every production developed through a dedicated UK Film Production Company. Nandi โ War of Kailasa begins shooting in Britain later this year. As Ridhima Lulla, Co-Founder and CEO of Eros Brahmand Studios, said: "We are building something that has never before been attempted at this scale โ a new creative ecosystem powered by AI, rooted in culture, and designed to bring stories to audiences in entirely new ways." #erosuniverse #erosbrahmand
- Sep 14, 202628x their median
Whenever you feel like itโs not possible, remember Bappa is there ๐ Revisit one of https://t.co/ByjOz38qAXโs most heroic moments, with a little help from Lord Ganesha. Heroes save the day. Blessings make it possible. ๐ฌ Stream https://t.co/XLJ0rJ42Br on Eros Now. #ErosUniverse #ErosNow #RaOne #SRK #GaneshChaturthi #ScienceFiction
- Aug 13, 202615x their median
Remembering the legendary Sridevi on her birthday. โจ A timeless icon, a forever star. #ErosUniverse #Sridevi #Legend #IndianCinema #TimelessLegend https://t.co/wMz84Z0cxd
- Aug 12, 20265.3x their median
Step into the sacred presence of Maa Mahakali and feel the divine energy surround you. ๐ฑโจ The "Mahakali Stotram" is a powerful Sanskrit tribute to the ultimate source of protection, strength, and transformation. ๐ YouTube Link: https://t.co/QNM5SBRIGd ๐ Spotify Link: https://t.co/eS3MmHGSl3 #MahakaliStotram #ErosInnovation #ErosMusicWorlds #ErosUniverse #MaaKali #JaiMaaKali
- Sep 21, 20264.8x their median
Still waiting for Soniaโs thesisโฆ ๐๐ Until then, catch Kareena Kapoor Khan doing what she does best - making every role iconic. ๐โจ ๐ฌ Catch her iconic movies on Eros Now. #erosuniverse #erosnow #kareenakapoorkhan #kiandka #omkara #raone #hbdkareenakapoorkhan https://t.co/5YQxwZZjsK
- Aug 14, 20264.3x their median
Feel the intense, divine energy of Maa Mahakali surround your soul. ๐บโก๏ธ The "Mahakali Stotram" is a sacred Sanskrit chant evoking protection, inner strength and ultimate transformation. ๐ YouTube Link: https://t.co/QNM5SBRIGd ๐ Spotify Link: https://t.co/eS3MmHGSl3 #ErosInnovation #ErosMusicWorlds #ErosUniverse #MahakaliStotram #SanskritStotram
- Aug 26, 20264.0x their median
Let the divine grace of Lord Venkateshwara illuminate your day with peace and abundance. ๐ธ The "Balaji Mantra" brings a soothing wave of tranquility, spiritual strength, and positivity into your space. The sacred verses will guide you toward inner calm and divine connection. ๐ช ๐ YouTube Link: https://t.co/jcO1fblbTr ๐ Spotify Link: https://t.co/zsvHYdhxUd #BalajiMantra #ErosInnovation #ErosMusicWorlds #ErosUniverse #TirupatiBalaji
- Sep 28, 20263.0x their median
The hair. The guitar. The vibe. Jordan had the whole era in a chokehold. ๐ค๐ธ Ranbir Kapoor in Rockstar = cinema. No skips. Just vibes. โถ๏ธ Watch Rockstar on Eros Now. #ErosUniverse #RanbirKapoor #HappyBirthdayRanbirKapoor #Rockstar #BollywoodClassics #HappyBirthdayRanbirKapoor https://t.co/CdNb7Esyx2
- Sep 18, 20263.0x their median
Remove obstacles, invite prosperity, and welcome divine blessings. ๐บ๐ช Experience the tranquil, uplifting resonance of "Vakratunda Mahakaya". Dedicated to Lord Ganesha, the lord of beginnings and inner wisdom. ๐ YouTube Link: https://t.co/Fj2uzi1CQN ๐ Spotify Link: https://t.co/Esj8oyBtRH #VakratundaMahakaya #ErosMusicWorlds #ErosUniverse #GanpatiBappa #DivineVibes
- Sep 9, 20263.0x their median
No stunt doubles, no excuses, just three decades of unmatched screen presence. When you think of peak Indian cinema energy, only one name comes to mind. Today calls for an uninterrupted movie marathon dedicated to Akshay Kumar. Stream on Eros Now. #ErosInnovation #AkshayKumar #ComedyReels #IndianCinema #Khiladi
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
Buy or sell Twitter (X) accounts - escrow-protected
PlayerSells is an escrow marketplace for Twitter (X) accounts. Every deal is protected, with no middleman risk.
Reading these numbers
A typical post picks up 4 interactions against 750K followers, an engagement rate of 0.001%. Measured over 24 original posts, its engagement rate beats 7% of 21,185 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.3K times each, and 0.301% of those impressions turn into an interaction. That is about 0.177% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.87 post a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 07:00 UTC, and Monday is the busiest day of the week. Of the 24 posts sampled, 83% carry an image or video, 8% are part of a thread and 67% link out. The account's strongest tracked post pulled 241 interactions, about 60x its own typical post. Recurring topics include #erosuniverse, #erosnow, #happybirthdayranbirkapoor.
- What is Eros Universe's engagement rate on X?
- Eros Universe (@ErosUniverse_) has an engagement rate of 0.001%, based on the median interactions across 24 original posts from the last 30 days against 749,507 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.001%, Eros Universe sits below the 10th percentile of the 213,004 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @ErosUniverse_ have real engagement?
- Its engagement rate beats 7% of the tracked X accounts closest to it in follower count (21,185 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @ErosUniverse_ post?
- Most posts go out around 07:00 UTC, and Monday is its busiest day, at roughly 0.87 posts per day across the measured window.