Claro Brasil engagement report
@ClaroBrasil - 4.0M followers on X
Measured over 8 original posts from a 30-day window, last computed on October 27, 2026.
Engagement
A typical post picks up 30 interactions against 4.0M followers, an engagement rate of 0.001%. Measured over 8 original posts, its engagement rate beats 10% of 21,185 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 5.0K times each, and 0.612% of those impressions turn into an interaction. That is about 0.124% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.3 posts a day over the last 30 days, though only 23% of days saw any activity at all. Most posts go out around 19:00 UTC, and Tuesday is the busiest day of the week. Of the 8 posts sampled, 100% carry an image or video, 13% are part of a thread and 13% link out. The account's strongest tracked post pulled 234 interactions, about 7.8x its own typical post.
Measured over 8 original posts from a 30-day window, last computed on October 27, 2026. Recurring tag: #diadainovação.
Compared with accounts its own size
Claro Brasil's engagement rate beats 10% of the tracked X accounts closest to it in follower count (21,185 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 35% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.001%, Claro Brasil sits below the 10th percentile of the 212,146 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.025% |
| 50th percentile | 0.146% |
| 75th percentile | 0.694% |
| 90th percentile | 2.61% |
| 99th percentile | 83.1% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 19:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 13% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 13% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 327 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Jan 23, 20267.8x their median
Ser Claro é ter experiências exclusivas ✨ No aniversário de SP (25/01), tem Domingo no Parque – O Musical no Teatro Claro MAIS. O resgate de ingressos ainda está disponível no Claro clube. Acesse: Minha Claro > Claro clube #AClaroTáNaSua https://t.co/oepEMX3peN
- Dec 4, 20256.1x their median
Curiosidade do circuito de #AbuDhabi! A corrida começa de dia e termina à noite, sob luz artificial. Você sabe como esse tipo de prova é chamado na Fórmula 1® https://t.co/m922lVF2o7
- Dec 26, 20254.8x their median
Bob Esponja e Patrick voltam para uma aventura inédita nas profundezas do oceano, onde nenhuma esponja jamais esteve! E cliente Claro tem 50% de desconto nos cinemas da rede Cinépolis pra conferir de perto essa aventura! #AClaroTáNaSua https://t.co/gNQDfrwh2b
- Nov 21, 20254.2x their median
Curiosidade do #GPdeLasVegas! A corrida acontece à noite para aproveitar o brilho da cidade e a pista vira um show de luzes! Mas você sabe quantas curvas o circuito urbano de Las Vegas tem? https://t.co/mkXu1uSx2Q
- Jul 24, 20264.0x their median
Com o App Minha Claro você gerencia todos os serviços na palma da sua mão. Acompanha seu plano, consulta e emite 2ª via da fatura, realiza pagamentos, contrata serviços, recarrega com bônus, aproveita os benefícios do Claro clube e muito mais. Rápido, prático e seguro. Baixe o app Minha Claro e aproveite: https://t.co/bkJgE3HdKu
- Mar 15, 20263.8x their median
Não contente com uma, o Brasil chega com cinco, veja bem, CINCO indicações à maior premiação do cinema mundial. Acompanhe todos os momentos desta histórica cerimônia hoje (15) a partir das 20h no canal TNT e na HBO Max com a sua Claro tv+. https://t.co/RwcoUHyt8X
- May 18, 20263.7x their median
É HOJE! Estamos preparados para ver quem vai ser convocado para defender a nossa amarelinha ✨ E para não perder nada, vem assistir à convocação no sportv ou no Globoplay pela Claro tv+ e torcer com a gente! Só na Claro tv+ você tem 6 streamings e + de 120 canais ao vivo em uma só assinatura pra sua torcida ser completa! #OndeTemTorcidaTemClaro
- Jun 17, 20263.6x their median
Em Toy Story 5, da Disney e Pixar, os brinquedos descobrem como é conviver com a tecnologia. Assim como no filme, muitas famílias conhecem essa realidade. Por isso, a Claro criou o Conecta e Cuida: uma plataforma com conteúdos e dicas para ajudar pais e responsáveis a acompanharem essa jornada com mais segurança e equilíbrio. Porque cuidar também é estar presente, dentro e fora das telas. 🔆❤️ #OndeTemSolTemDiversão Saiba mais: https://t.co/bSAAwisEo4 #ToyStory5, da Disney e Pixar, estreia dia 17 de junho nos cinemas.
- Mar 26, 20263.3x their median
A Claro tá na sua e também tá na estreia de Velhos Bandidos. Confira hoje na rede Cinépolis 🔆❤️ https://t.co/RmJJUTTyWK
- Nov 6, 20253.3x their median
Interlagos é conhecido por suas mudanças bruscas de tempo: 🌦️ Sol em uma curva, chuva na outra! https://t.co/EnLOHT8ekB
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 30 interactions against 4.0M followers, an engagement rate of 0.001%. Measured over 8 original posts, its engagement rate beats 10% of 21,185 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 5.0K times each, and 0.612% of those impressions turn into an interaction. That is about 0.124% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.3 posts a day over the last 30 days, though only 23% of days saw any activity at all. Most posts go out around 19:00 UTC, and Tuesday is the busiest day of the week. Of the 8 posts sampled, 100% carry an image or video, 13% are part of a thread and 13% link out. The account's strongest tracked post pulled 234 interactions, about 7.8x its own typical post.
- What is Claro Brasil's engagement rate on X?
- Claro Brasil (@ClaroBrasil) has an engagement rate of 0.001%, based on the median interactions across 8 original posts from the last 30 days against 4,026,633 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.001%, Claro Brasil sits below the 10th percentile of the 212,146 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @ClaroBrasil have real engagement?
- Its engagement rate beats 10% of the tracked X accounts closest to it in follower count (21,185 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @ClaroBrasil post?
- Most posts go out around 19:00 UTC, and Tuesday is its busiest day, at roughly 0.3 posts per day across the measured window.