City of Joburg engagement report
@CityofJoburgZA - 1.2M followers on X
Measured over 222 original posts from a 30-day window, last computed on October 28, 2026.
Engagement
A typical post picks up 2 interactions against 1.2M followers, an engagement rate of 0%. Measured over 222 original posts, its engagement rate beats 3% of 21,185 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.1K times each, and 0.177% of those impressions turn into an interaction. That is about 0.094% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 11.3 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 07:00 UTC, and Tuesday is the busiest day of the week. Of the 222 posts sampled, 92% carry an image or video, 7% are part of a thread and 46% link out. The account's strongest tracked post pulled 636 interactions, about 318x its own typical post. Recurring topics include #explorejoburg, #thejoburgweallwant, #joburgservices.
Measured over 222 original posts from a 30-day window, last computed on October 28, 2026. Recurring tags: #explorejoburg, #thejoburgweallwant, #joburgservices.
Compared with accounts its own size
City of Joburg's engagement rate beats 3% of the tracked X accounts closest to it in follower count (21,185 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 12% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At under 0.001%, City of Joburg sits below the 10th percentile of the 212,270 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.025% |
| 50th percentile | 0.146% |
| 75th percentile | 0.695% |
| 90th percentile | 2.61% |
| 99th percentile | 83.1% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 07:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 92% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 46% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 92% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 46% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 343 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 21, 2026318x their median
Executive Deputy Mayor Cllr Loyiso Masuku attended the Scorpion Kings LIVE 2026 concert, celebrating the incredible energy, world-class production and support for Black excellence. #ScorpionKingsLive #ExploreJoburg ^MM https://t.co/uACdc73A3w
- Sep 11, 2026114x their median
📽️Experience relaxation and fun at Little Falls Pleasure Resort Entrance is just R60 for adults and R27 for children, with parking from R47 for cars and R234 for buses. Little Falls Pleasure Resort is a cashless facility. So, bring your debit or credit card, use mobile payments, or EFT for bookings and group reservations. Tickets are also available at the gate. Open daily from 1 October 2026, between 08h30 and 17h30, last entry is at 16h00. ℹ️For more information on Little Falls Pleasure Resort, visit https://t.co/yOe8mVicPp. @JoburgParksZoo #ExploreJoburg #LittleFallsPleasureResort ^GZ
- Oct 26, 202669x their median
TRAFFIC ADVISORY FOR IMMEDIATE RELEASE DATE: 26 OCTOBER 2026 | 14H45 TRAFFIC DISRUPTION: M1 FREEWAY CLOSED IN BOTH DIRECTIONS AT SMIT STREET (JOHANNESBURG CBD / BRAAMFONTEIN) The Johannesburg Metropolitan Police Department (JMPD) advises motorists of severe traffic disruptions currently taking place in the Johannesburg CBD and surrounding areas due to ongoing protest action by members of the South African Municipal Workers’ Union (SAMWU) regarding wage disputes. There's a complete road closure in both directions on the M1 Freeway north and southbound at the Smit Street off-ramps and on-ramps (Braamfontein / Joburg CBD area). Heavy traffic congestion and severe delays are expected along the M1 corridor. JMPD officers have been deployed to the affected area to manage traffic flow, direct vehicles safely away from the protest, and monitor the situation. Active diversions are currently in place. Motorists travelling towards or through the CBD are urged to avoid the M1 around the Braamfontein interchange and consider using alternative routes: Motorists travelling southbound on the M1 from Sandton or Rosebank are advised to divert off at Empire Road or Jan Smuts Avenue and proceed via Parktown into outer CBD routes. Those travelling northbound on the M1 from Booysens or the South should divert via Booysens Road or join the M2 East / Joe Slovo Drive to bypass the CBD core. Additionally, east-west commuters are encouraged to utilise the M2 Highway, M11 (Victoria Avenue / Joubert Park), or the N1 Western Bypass to clear the central district entirely. Motorists are advised to approach all diversions with caution and obey instructions given by traffic officers on the scene. Expect significant delays during peak travel hours and allow for extra travel time. ENDS Issued by:Johannesburg Metropolitan Police Department (JMPD) – Communications Unit #SaferJoburg #JoburgRoadSafety #JHBTraffic
- Aug 29, 202666x their median
ICYMI: Work Resumes at Full Scale on Lilian Ngoyi Street Rehabilitation Project – Phase 2 The long-awaited transformation of one of Johannesburg’s key streets is moving forward once again, bringing the City closer to delivering a safer, more functional and revitalised Lilian Ngoyi Street. ⬇️Read more on our website: 🖱️https://t.co/SjgKv8oi9U #JoburgUpdates #LilianNgoyiStreetRehab ^GZ
- Sep 18, 202658x their median
Heading to #ScorpionKingsLive at FNB Stadium on Saturday, 19 September 2026? @ReaVayaBus has you covered! Event services will run from Soweto, Joburg CBD, Alexandra & Sandton to FNB Stadium, with late-night return services after the festival. 💳 Get your travel card to the event for just R30. ⬇️Read the full statement for more details: 🖱https://t.co/tptRGyHiMt #JoburgUpdates ^MM
- Sep 4, 202651x their median
WATCH: Chief of Police Patrick Jaca echoes Executive Mayor Dada Morero’s call for absolute integrity, discipline, and respect across all JMPD operations. #JoburgByLaws ^MM https://t.co/OF6nBCdnfO
- Aug 20, 202648x their median
Heading to Ellis Park this Saturday for the big match? 🏉 Skip the traffic and take the train from Park Station directly to Ellis Park, a quick 3-minute ride 🚆 Trains run every 15 minutes from 12:00 to 20:30. Leave the car at home and enjoy match day! #ExploreJoburg ^TM https://t.co/znKxxjlztg
- Aug 28, 202643x their median
Full-scale rehabilitation work has resumed on Phase 2 of the Lilian Ngoyi Street Rehabilitation Project. The Johannesburg Roads Agency (JRA) confirms that full-scale rehabilitation work has resumed on Phase 2 of the Lilian Ngoyi Street Rehabilitation Project, following the resolution of recent operational cash-flow constraints. With payments now finalised and the contractor back in full momentum on site, the project has reached an impressive 72% completion. This means the long-awaited transformation of one of Johannesburg’s key streets is moving forward once again, bringing the City closer to delivering a safer, more functional and revitalised Lilian Ngoyi Street. ⬇️Read more on our website: 🖱️https://t.co/SjgKv8nKkm #JoburgUpdates #LilianNgoyiStreetRehab ^GZ
- Aug 25, 202640x their median
Executive Deputy Mayor Cllr Loyiso Masuku joined the Sustainable Infrastructure Development Symposium South Africa (SIDSSA) 2026 Leaders Forum, engaging in critical conversations on infrastructure development, financing and building sustainable, resilient and economically inclusive cities. Former President Thabo Mbeki delivered the keynote address, highlighting the role of infrastructure development in advancing Africa’s development objectives. #SIDSSA2026 #JoburgCouncil ^MM
- Aug 24, 202634x their median
Johannesburg Joins Continental Dialogue on the Future of Municipal Infrastructure The Executive Deputy Mayor of the City of Johannesburg, Cllr Loyiso Masuku, attended the Minister’s Welcome Dinner hosted by the Minister of Public Works and Infrastructure, the Honourable Dean Macpherson. The dinner brought together Ministers, Mayors, senior government officials and high-level delegations from across the continent, setting the stage for a week of meaningful engagements, strategic conversations and partnerships as the Sustainable Infrastructure Development Symposium South Africa (SIDSSA) 2026 gets underway from 23 to 25 August. #JoburgUpdates #SIDSSA2026 ^GZ
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
Buy or sell Twitter (X) accounts - escrow-protected
PlayerSells is an escrow marketplace for Twitter (X) accounts. Every deal is protected, with no middleman risk.
Reading these numbers
A typical post picks up 2 interactions against 1.2M followers, an engagement rate of 0%. Measured over 222 original posts, its engagement rate beats 3% of 21,185 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.1K times each, and 0.177% of those impressions turn into an interaction. That is about 0.094% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 11.3 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 07:00 UTC, and Tuesday is the busiest day of the week. Of the 222 posts sampled, 92% carry an image or video, 7% are part of a thread and 46% link out. The account's strongest tracked post pulled 636 interactions, about 318x its own typical post. Recurring topics include #explorejoburg, #thejoburgweallwant, #joburgservices.
- What is City of Joburg's engagement rate on X?
- City of Joburg (@CityofJoburgZA) has an engagement rate of 0%, based on the median interactions across 222 original posts from the last 30 days against 1,203,055 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At under 0.001%, City of Joburg sits below the 10th percentile of the 212,270 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @CityofJoburgZA have real engagement?
- Its engagement rate beats 3% of the tracked X accounts closest to it in follower count (21,185 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @CityofJoburgZA post?
- Most posts go out around 07:00 UTC, and Tuesday is its busiest day, at roughly 11.27 posts per day across the measured window.