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Sean Don engagement report

@BigSean - 12M followers on X

Measured over 1 original post from a 30-day window, last computed on October 29, 2026.

Engagement

Per follower
0.008%
of 12M followers
Per impression
0.833%
117K views on a typical post
Reach
0.99%
of its followers see a post
Typical post
978
interactions (median)
Saved
0.006%
7 bookmarks on a typical post
Posting rate
0.03/day
active 3% of days
Peak time
02:00 UTC
Monday

Early reading. We have captured 1 original post for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 978 interactions against 12M followers, an engagement rate of 0.008%. Posts are seen about 117K times each, and 0.833% of those impressions turn into an interaction. That is about 0.994% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.03 posts a day over the last 30 days, though only 3% of days saw any activity at all. Most posts go out around 02:00 UTC, and Monday is the busiest day of the week. The account's strongest tracked post pulled 70K interactions, about 1049x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 1 original post from a 30-day window, last computed on October 29, 2026.

Where this sits in the catalog

At 0.008%, Sean Don sits above the 10th percentile of the 212,482 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.

p100.004%
p250.025%
p50 (median)0.146%
p750.696%
p902.61%
p9982.9%
Engagement rate as a share of followers, across the 212,482 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,403 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.025%
50th percentile0.146%
75th percentile0.696%
90th percentile2.61%
99th percentile82.9%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 02:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 02:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 02:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video0% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length--8%-9% to -7%41K
  • 0% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 19 characters, which falls in the under 80 characters band. Across the catalog, posts under 80 characters run 8% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Apr 22, 20261049x their median

    https://t.co/7xU52Y5aFC

    64K5.7K5971382.3M viewsView on X
  • Feb 28, 202648x their median

    my mom n denzel used to run scenes together back in the day.. had to throw them on facetime 😂 https://t.co/sqs1ri2tGb

    44K2.1K1971806.9M viewsView on X
  • Apr 19, 202637x their median

    As long as u love me…

    31K5.0K181124501K viewsView on X
  • Apr 24, 2026484x their median

    i am honored to present you with the album. enjoy it. live in it. love through it. i love you I, thank you God. out everywhere now https://t.co/YtdXYChdd5

    27K4.8K576537510K viewsView on X
  • Nov 7, 2025297x their median

    Big Sean & Jhene Aiko have broken up after 10 years. And the women have been angry at Sean for "wasting" Jhene's time without marrying her But here's what those same women are ignoring Jhene was once married to one music producer Dot Da Genius Here's where it gets interesting, she cheated on her husband with Big Sean. She even got a tattoo of Big Sean whilst still married. Then went on to publicly kiss him on stage. All this whilst still married The poor guy eventually decided to call it quits, the embarrassment was too much. And Jhene was now free to date her handsome rap superstar boyfriend Big Sean But Big Sean never popped the question, because he understands game Lesson: When a woman cheats another man to be with you, she'll cheat on you too. Once a cheater always a cheater. Never marry a cheater

    17K2.4K5995809.5M viewsView on X
  • Apr 19, 2026261x their median

    I DONT KNOW IF THIS MAKES SENSE BUT YOURE MY HALLELUJAH @justinbieber @BigSean https://t.co/rYVf30APWP

    14K2.9K4184208K viewsView on X
  • Apr 19, 202618x their median

    No Pressure

    14K2.5K197134597K viewsView on X
  • Jul 16, 202614x their median

    💎 https://t.co/VJtlzOznlB

    11K2.3K135216341K viewsView on X
  • Apr 19, 202612x their median

    me if justin brings out big sean for no pressure tonight https://t.co/E15qoRRCsA

    11K4301131331.6M viewsView on X
  • Apr 21, 202611x their median

    Lo icónica que tiene que ser una canción para que la gente se sepa la parte de rap por favor que estos dos nos lancen otra joyita https://t.co/a4QrTtaONE

    9.8K1.1K1739307K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 978 interactions against 12M followers, an engagement rate of 0.008%. Posts are seen about 117K times each, and 0.833% of those impressions turn into an interaction. That is about 0.994% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.03 posts a day over the last 30 days, though only 3% of days saw any activity at all. Most posts go out around 02:00 UTC, and Monday is the busiest day of the week. The account's strongest tracked post pulled 70K interactions, about 1049x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Sean Don's engagement rate on X?
Sean Don (@BigSean) has an engagement rate of 0.008%, based on the median interactions across 1 original posts from the last 30 days against 11,814,140 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.008%, Sean Don sits above the 10th percentile of the 212,482 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @BigSean have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @BigSean post?
Most posts go out around 02:00 UTC, and Monday is its busiest day, at roughly 0.03 posts per day across the measured window.

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