947 engagement report
@947 - 451K followers on X
Measured over 43 original posts from a 30-day window, last computed on October 28, 2026.
Engagement
A typical post picks up 14 interactions against 451K followers, an engagement rate of 0.003%. Measured over 43 original posts, its engagement rate beats 20% of 21,185 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.9K times each, and 0.754% of those impressions turn into an interaction. That is about 0.412% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.5 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 07:00 UTC, and Friday is the busiest day of the week. Of the 43 posts sampled, 100% carry an image or video and 40% link out. The account's strongest tracked post pulled 1.9K interactions, about 132x its own typical post. Recurring topics include #aneleandtheclubon947, #r20000popquizon947, #mywooliesweekend.
Measured over 43 original posts from a 30-day window, last computed on October 28, 2026. Recurring tags: #aneleandtheclubon947, #r20000popquizon947, #mywooliesweekend.
Compared with accounts its own size
947's engagement rate beats 20% of the tracked X accounts closest to it in follower count (21,185 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 40% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.003%, 947 sits below the 10th percentile of the 212,825 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.025% |
| 50th percentile | 0.146% |
| 75th percentile | 0.697% |
| 90th percentile | 2.61% |
| 99th percentile | 83.0% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 07:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 40% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 40% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 299 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 22, 2026132x their median
There is a new scam every day, and the scary part is how good scammers are getting! What’s a new scam you’ve discovered that the rest of us NEED to know about? #aneleandtheclubon947 https://t.co/f9Dm68496c
- Aug 5, 202664x their median
Okay, so if your partner had a whole secret life for 15 years, are you forgiving that or are you GONE? 👀 That's the question #NyalaO is about to have all of Mzansi arguing over. Three marriages, three sets of secrets, zero heroes or villains, just messy, real love. Get @DStv Compact from R399 and come argue with the rest of us Mon-Wed, 7pm, on @Mzansimagic.
- Sep 5, 202653x their median
Cassper Nyovest OWNED the #947JoburgDay stage! https://t.co/ueoQSVwaCD
- Aug 28, 202627x their median
😳 "What scared you about her NOT marrying you?" Anele asked @casspernyovest the question nobody expected. See the side of Cassper you don't usually see. 🎥 Watch the full interview now on https://t.co/toZk4DeAyk —> https://t.co/332qCbTt4M #CassperNyovest #AneleAndTheClubOn947 #947
- Oct 9, 202626x their median
Media powerhouse and all-round awesome girlie Minnie Dlamini pulls up for a catch-up with Thando Thabethe on 947 Drive with Thando’s Your Story! 🎙️✨ From her career and love life to finding her voice and standing her ground, Minnie gets real about the highs, the lows and everything in between. We’re talking life, love, lessons and a little bit of everything you’ve been wanting to know! 👀🍿 @Thando_Thabethe @MinnieDlamini
- Aug 7, 202625x their median
🔴The MTN8 trophy took centre stage on tonight’s #MSWon947🔴 https://t.co/OhhwJ3Onlh
- Sep 5, 202618x their median
DJ Zinhle had the #947JoburgDay crowd dancing non-stop 🎧🔥 what a set! https://t.co/vAE2aK4RIH
- Aug 14, 202616x their median
Win a R5000 @WOOLWORTHS_SA Voucher With My Woolies Weekend on 947! 📷 Every Friday, Anele and the Club on 947 drop a new weekend theme. This weekend's theme: Match Day Favourites! 📷 Then it’s your turn > Post a photo of a Woolies product that fits the theme on social 📷 Tag @WOOLWORTHS_SA and @947, and use #MyWooliesWeekend. It’s that simple! 📷 Anele and The Club will be calling winners every Monday. Ts&Cs apply: https://t.co/VmQhIPXOTU #Sponsored
- Aug 29, 202612x their median
How does Woolies level up your 3-Day Game Deals weekend? Whether it’s braai favourites, easy snacks, sweet treats or something good to sip on, show us what’s making your spread a winner. Share a pic of your Woolies haul, use #MyWooliesWeekend in your caption, and tag @woolworths_sa & @947Joburg for a shot at a R5 000 Woolies voucher. FOR MORE, VISIT -> https://t.co/Pgi0Bx0YnW
- Sep 5, 202611x their median
Zee Nxumalo closing out the night in style 🎶✨ #947JoburgDay https://t.co/HXz6wLUlE2
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 14 interactions against 451K followers, an engagement rate of 0.003%. Measured over 43 original posts, its engagement rate beats 20% of 21,185 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.9K times each, and 0.754% of those impressions turn into an interaction. That is about 0.412% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.5 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 07:00 UTC, and Friday is the busiest day of the week. Of the 43 posts sampled, 100% carry an image or video and 40% link out. The account's strongest tracked post pulled 1.9K interactions, about 132x its own typical post. Recurring topics include #aneleandtheclubon947, #r20000popquizon947, #mywooliesweekend.
- What is 947's engagement rate on X?
- 947 (@947) has an engagement rate of 0.003%, based on the median interactions across 43 original posts from the last 30 days against 450,702 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.003%, 947 sits below the 10th percentile of the 212,825 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @947 have real engagement?
- Its engagement rate beats 20% of the tracked X accounts closest to it in follower count (21,185 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @947 post?
- Most posts go out around 07:00 UTC, and Friday is its busiest day, at roughly 1.47 posts per day across the measured window.