Amazon is on Twitter (X) as @amazon, with 5,879,747 followers and 67,490 posts. It lost 640 followers in the last 7 days and 7,782 in the last 30 days. A typical post draws 238 interactions, an engagement rate of 0.004% per follower.
Insights
Over the last 30 days @amazon lost 7,782 followers (-0.13%). In the last 7 days the change was -640 followers. Its strongest tracked day added +405 followers on Aug 15, 2026.
Engagement
A typical post picks up 238 interactions against 5.9M followers, an engagement rate of 0.004%. Measured over 10 original posts, its engagement rate beats 23% of 20,944 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 77K times each, and 0.308% of those impressions turn into an interaction. That is about 1.31% of the follower count, which is the gap between an audience on paper and an audience in a timeline.
Measured over 10 original posts from a 30-day window, last computed on October 27, 2026.
Full engagement reportFollower growth
Best tracked day: +405 followers on 2026-08-15.
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Bio
Where customer obsession meets invention. Use @AmazonHelp for customer support and @AmazonNews for the latest.
Notable followers
The biggest accounts in our directory following @amazon.
More News accounts
Amazon on Twitter (X) - frequently asked questions
- What is the Twitter handle for Amazon?
- Amazon posts on Twitter (X) as @amazon. The profile is at x.com/amazon, and the View on X button at the top of this page opens it.
- How many followers does Amazon have on Twitter?
- Amazon (@amazon) has 5,879,747 followers on Twitter (X). It lost 640 followers in the last 7 days and 7,782 in the last 30 days. The count is refreshed continuously from public data.
- When did Amazon join Twitter?
- Amazon joined Twitter (X) in February 2009. The @amazon account is 17 years old. Searches for Amazon age often mean a personal age, which we do not publish. The figure here is the account age only.
